According to Broomberg's journalist Mark Gurman, Apple is expected to launch a new smartphone in mid -February, maybe even next week.
The issuance of iPhone SE 4 is considered to be important for Apple, especially in the context of its mobile phone sales has decreased by 1% in the fourth quarter of 2024, although net profit reaches a record level. . Notably, the Chinese market recorded a sharp decline by 11%, which urged Apple to need a new strategy to strengthen its position.
The source said that the iPhone SE 4 can help Apple solve the fragmentation problem in the product line, if the company decides to stop producing popular iPhone 14 models and iPhone SE 3.
Currently, the amount of iPhone SE 3 is gradually exhausted in many stores, signaling a refreshing product of the product is coming. Similarly, the iPhone 14 and 14 Plus are gradually disappearing from the shelves in the US, the more likely that Apple will kill these models after SE 4 appears.
However, the iPhone 15 and 15 Plus seem to be not affected by the launch of the iPhone SE 4. Although it does not support Apple Intelligence, these two models still retain its attraction thanks to its powerful performance and design with a carved part. Modern Dynamic Island.
Mark Gurman said he did not have detailed information about the exact launch date of the iPhone SE 4. However, Apple can introduce this product with the PowerBeats Pro 2 wireless headset - the built -in headphone model Heart rate tracking feature and expected to launch earliest on 11.2. Besides, this event can also be an opportunity for Apple to introduce some new products such as iPad 11 and MacBook Air M4.