Spotify CEO Daniel Ek said the music streaming service is in the "early days" of plans to bring hi-fi (high-fidelity audio) support to the platform. Recently, this person provided detailed information about an upcoming premium service package.
Previously, Spotify announced that they would launch a new premium subscription package called Spotify HiFi. At the time, the company said the package would allow users to upgrade audio quality to CD-quality lossless audio format. However, to date, the company has not yet released this package.
“The plan will be to deliver a much better version of Spotify. Think about $5 more than the current premium plan. Probably the new package will cost around 17-18 USD.
It's a premium version of Spotify that includes all the benefits that the regular Spotify version has but with more controls, higher quality, and a few other things I'm not ready to talk about yet. ” - Daniel Ek said.
This person also mentioned that, among the 246 million subscribers, there are a number of people who want a better version of Spotify than the current one.
“They are avid music lovers, mainly looking for more flexibility when using Spotify and the music features available on Spotify" - Daniel Ek said.
Apple Music and Amazon Music have offered lossless audio streaming services for years at no additional charge. It's unclear why Spotify took so long to release this package.
Spotify probably wants to ensure that, while its competitors offer free services, they are providing enough value to users to charge for additional features.