Social network platform X has just officially launched an independent messaging application called XChat on the iOS operating system. This is considered a new step in the company's strategy to expand its service ecosystem, which is seeking to go beyond the traditional social network model.
Previously, XChat was tested with a small group of users from the beginning of the year to collect feedback. With the official version, the application allows users to connect to contacts on X to make text messages, voice calls, video calls, file sharing and group chats.
According to the developer's introduction, XChat is designed with a focus on privacy. Users can edit or delete messages for all members in the conversation, set autodestruction messages, and even block screenshots. The application is also advertised as not containing advertising and not tracking users.
X affirmed that all content exchanged on XChat is encrypted end-to-end and protected by a PIN code.
However, this statement continues to face skepticism from security experts, who have warned that the previous encryption mechanisms of this platform have not reached the level of security as specialized applications.
Compared to competitors like Signal, XChat still needs time to prove its reliability. Experts say it is necessary to re-evaluate the new version after it is widely released to determine whether security improvements have actually been implemented.
Notably, the launch of XChat shows a change in Elon Musk's direction. Previously, he had set a goal to turn X into a "super app" integrating all services in a single platform, from messaging, payment to content and artificial intelligence.
However, the current reality shows that the company is shifting to developing many separate applications to increase user access.
This strategy is also related to xAI, the unit that owns X and is affiliated with SpaceX. Instead of gathering all services into one platform, Musk's ecosystem is gradually expanding towards multi-application, including AI and payment services that are being tested.
In addition to its role as a messaging tool, XChat is also positioned as a new destination for user communities on X, after the "Community" feature was closed due to low efficiency and increased spam.
This move could help XChat quickly attract a large number of users migrating from the old platform.
According to X Design Chief Benji Taylor, XChat is just the beginning. The company is planning to add many features in the near future to improve the messaging experience and increase competitiveness in the market.
In the context that messaging applications are increasingly focusing on privacy and security, XChat will face many challenges to assert its position. However, with the advantage from the existing user ecosystem, this is still a noteworthy card in X's expansion ambitions.