xAI, an artificial intelligence company owned by Elon Musk, has just announced two new service packages named Grok Business and Grok Enterprise, marking a clear step to deeply penetrate the AI market for businesses.
This move shows xAI's ambition to directly compete with major competitors such as OpenAI, Google or Anthropic in the context of increasing demand for AI work automation.
The two new registration packages allow businesses to access the Grok AI model through a single platform, with a higher usage limit than the popular version.
Grok Business targets small and medium-sized groups, while Grok Enterprise is designed for large organizations that need higher levels of control, security and management.
xAI said that Grok Enterprise will add many features specifically for large-scale businesses, including one-time login (SSO), user folder synchronization (SCIM), along with advanced auditing and security control tools.
The company also emphasized that corporate data processed by Grok will not be used to train other AI models, in order to reassure concerns about privacy and information security.
The launch of Grok Business and Grok Enterprise takes place in the context of the increasingly competitive market for AI tools for workplaces, but the widespread deployment of AI in large enterprises still faces many barriers.
Many studies show that AI is mainly just in the testing phase, not yet becoming a core part of business operations. KPMG's survey in April 2025 with 130 US business leaders with revenue of over 1 billion USD shows that the rate of businesses deploying AI beyond the testing phase has almost not increased, although the number of units testing this technology is increasing.
Grok is originally an AI chatbot integrated directly into Elon Musk's X social network. However, in the past year, this product has caused controversy due to some inappropriate feedback and behavior, raising concerns about the level of safety and content control.
However, xAI still received certain trust from the US government when it was awarded a $200 million contract for the "Grok for Government" project, aimed at modernizing the Department of Defense, along with other big names in the AI industry.
In terms of features, Grok Business allows customers to connect and exploit data from familiar tools such as Google Drive, and share AI-generated analysis with colleagues. xAI affirms that the system is designed to recognize and respect users' existing access rights. Each answer is accompanied by quotes, directly linked to source documents, helping to increase transparency and verification capabilities.
Grok models in the Business package also have the ability to search automatically through the collection API, useful when processing large data warehouses such as legal documents or financial analysis.
With Grok Enterprise, customers enjoy all the features of the Business package, along with an isolation data vault (Enterprise Vault), where data is encrypted when transmitted and stored, completely separate from the common user system.
In the coming time, xAI said it will continue to upgrade business service packages, add more connections to internal applications, AI agents can be customized and improve collaboration capabilities.
This is considered a strategic step to help Grok become a truly useful AI tool in the working environment, instead of just stopping at the testing stage.
