Recently, the iQiyi platform released its first quarter financial report for 2025 with a total revenue of 7.19 billion yuan. Accordingly, the indicators include revenue from members of 4.4 billion yuan; revenue from online advertising of 1.33 billion yuan; revenue from content distribution of 630 million yuan; other sources of revenue of 830 million yuan.
According to data collected and evaluated from the platform, Zhao Jinmai's film "White trang" is the most outstanding project, achieving more than 10,000 heat points on iQiyi. The revenue per episode that "White White" earned ranked 3rd in the history of the platform, only behind " Cuong Phong" and "Oua Duong".
In the first quarter, "Bach Nguyet Phan Tinh" and "Bac Thuong" were the two most effective films attracting new members, bringing in a significant source of revenue for iQiyi. These are two works starring Bach Loc, collaborating with Ngao Thuy Bang and Au Hao.
The financial report stated: "Revenue from membership services in the first quarter of 2025 reached 4.4 billion yuan, up 7% compared to the fourth quarter of 2024 - mainly due to the success of key films such as "Bach Nguyet Phan Tinh" and "Bac Thuong".
Along with that is the optimization of operating strategies, promoting the scale of members. The above factors have helped iQiyi grow healthily in the first quarter, maintaining the average monthly revenue per member at a good level".
The success of "Bach Nguyet Phan Tinh" and "Bac Thuong" has helped iQiyi's member revenue increase compared to the fourth quarter of 2024. However, compared to the same period in 2024, revenue decreased by 7% due to the lack of quality works, attracting viewers.
In addition to the above projects, "Love You" by Truong Lang Hac and Tu Nhuoc Ham is also mentioned in the financial report. Accordingly, the international version of the film set a record for the highest revenue in history for modern Chinese romance films on the iQiyi platform.
Thus, in the first quarter of 2025, there were 4 works praised by the iQiyi platform, bringing in good revenue: "Whiteboard", "Bach Nguyet Phan Tinh", "Bac Thuong" and "Yeu em".
