On 7.2, Lisa (Blackpink) suddenly released the music product "Born Again" on Lloud Official's YouTube channel - her own company established.
Notably, this return was the presence of Doja Cat and Raye - two female artists of European and American music.
Immediately, the MV attracted great attention from the public, with more than 18.5 million views; 1.5 million likes and nearly 100,000 comments after only 2 days of launch.
However, this cooperation has caused a lot of controversy and mixed opinions from the audience and music critics.
Some people think that Lisa was "wrong" when cooperating with Doja Cat and Raye in "Born Again".
According to In The Mood for showbiz - a site site with nearly 180,000 followers, although the MV is carefully invested with the garden of the garden and splendid costumes, Lisa is still "hesitant" between two music personalities. Too strong.
The opening of Lisa is considered to be catchy, but because of the beginning with deep tone, it is accidentally the background for the colorful rap part of Doja Cat - who overwhelms the charming charisma of European and American.
In addition, Raye's vocal technique is also appreciated, especially after the impressive performance at the Grammy 2025.
Some viewers agreed that Lisa's voice was overshadowed in the song, and "Born Again" sounded like a product of Doja Cat and Raye, not Lisa.
The audience Huong Giang left a comment: "The same viewpoint. The title is Lisa ft. Overken in the article, the section of Doja Cat is too good and Raye's voice is an obsession with the listener. "
Similarly, the audience Dinh Thang wrote: "Watching the MV that Lisa is a guest".
Many people believe that, since splitting the Blackpink group to operate independently, the members have certain success, but Lisa is still struggling to shape their own music personality after establishing their own company, and the Her products lack uniformity.
However, there are also comments praising this cooperation.
ABS CBN emphasized that "Born Again" is a new "hymn" for strong women, with a bold combination of pop, rap and electronic elements.
The MV brings a series of vague images honoring the powerful women throughout history.
With "Born Again", Lisa continues to surpass the art boundaries, not only in music but also in images.
The coordination between her, Doja Cat and Raye brings a pleasant and harmonious feeling, when each artist brings its own unique energy to the MV, not overshadowed, overwhelming.
In addition, some viewers on Reddit also expressed their love for videos and costumes, agreeing that the song is the harmony of all three artists.
Overall, "Born Again" is an ambitious music product of Lisa, marking the test and discovering new aspects of the solo career.
Despite causing much controversy, undeniable attraction and creativity that Lisa, Doja Cat and Raye has brought to this product.
Lisa's "Alter Ego" album, scheduled to release on February 28, promises to be a new step in the singer's career.
