South Korea's The Daily Sports (IS) published a report analyzing the expected future of the NewJeans group following their "unexpected contract termination announcement."
The termination was allegedly due to ADOR's failure to meet the set deadlines to correct the issues raised by the group.
ADOR "took no significant action" while NewJeans continued to complete its current schedule, the paper said.
After confirming the contract termination notice, HYBE stated that they "plan to respond appropriately," leaving the entertainment industry anxiously awaiting the company's next developments with NewJeans.
Legal experts explained that under Korean civil law, termination of a contract is effective as soon as notice is sent to the other party.
As predicted, ADOR has now been tasked by HYBE to file a lawsuit to challenge the validity of NewJeans' notice of termination.
The newspaper interviewed lawyers and made predictions about the future of ADOR and NewJeans.
Attorney Noh Jong Un said that if ADOR discovers signs of NewJeans entering into an agreement with another company, they could file for an injunction to stop the group's activities. However, such an action could contradict ADOR's stated commitment to supporting NewJeans.
Attorney Noh also noted that ADOR could consider filing for an injunction to stop NewJeans' operations, but doing so would undermine its claim to protect NewJeans.
Despite the growing tensions, negotiations between NewJeans and ADOR remain a potential solution. Protracted disputes risk tarnishing the reputations of both sides, making a joint settlement the most realistic outcome.
The newspaper also said that NewJeans is likely to continue working with former ADOR CEO Min Hee Jin in the future. Therefore, given HYBE's current position, adopting a cooperative stance could help prevent further damage to the company and NewJeans.
