On February 22, YG Entertainment announced plans to build a Weverse community for rookie group Baby Monster. The platform will officially launch in April, aiming to create a direct link between the group and global fans.
YG Entertainment's move is in line with the current trend, as idols increasingly connect closely with fans. Weverse is a globally popular fandom platform, an ideal environment for fans to interact with Baby Monster through many different features such as chats, messages, etc.
This is also the first time the company has brought Baby Monster closer to the public. Since their debut until now, the group has not had many opportunities to appear on music programs and crowded events.
Interacting with each other through social media platforms is a means for Baby Monster members to express their personal appeal and find more fans. The above approach will help the Blackpink junior gain more loyal fans.
According to YG Entertainment, the decision to join Weverse is the wish of Baby Monster members. After considering the feasibility and benefits, the company agreed and prepared for the launch in April.
Not only that, YG Entertainment is also committed to developing Baby Monster's interaction with fans through many different ways. After the group released a mini album in April, the company will provide many new, unlimited channels in Weverse.
With the full support of the management company, Baby Monster is preparing for its first mini album in April. The addition of Ahyeon to her upcoming comeback is a fresh step.
The 7th member of Baby Monster is famous, highly recognized, and is also a rising star in the Korean entertainment industry. Fans expect Ahyeon to bring a special color, contributing to the "little monster" breaking through.
