Room occupancy rate in many hotels reaches 80%
The number of room bookings at accommodation establishments in Da Nang city tends to increase as the April 30th and May 1st holidays approach. At many units, room occupancy rate reaches over 80% and is likely to continue to increase in the coming days. Ms. Le Nguyen Yen Thuy, Director of Roliva Hotel, said: "The current number of hotel room bookings is about 80% and is expected to gradually increase in the coming days. The majority of customers come from Thailand and Malaysia, in addition, there are additional customers from Korea.
Ms. Lien Le, Co-Founder of Le House, informed: "My customer base mainly comes from Nghe An, Ha Tinh, Quang Tri, Hue. Family customers with cars often prioritize clean accommodation and comfortable parking spaces.
According to hotel owners, tourists often choose convenient accommodations to move to the city center during the day and return to rest in the evening. Therefore, hotel owners must prepare early for infrastructure to help businesses maintain stable operation when demand increases sharply.
Improving tourism service quality
Ms. Nguyen Thu Phuong, Deputy Director of Da Nang City Department of Culture, Sports and Tourism, affirmed that the unit is focusing on innovating waterway tourism products and exploitation plans in Son Tra peninsula. "We implement synchronization of service quality to serve tourism throughout the area and strictly control the minimum conditions for facilities at accommodation establishments," Ms. Phuong emphasized.
On this occasion, the 2026 tourism stimulus campaign with the theme "Da Nang touches the original" was also officially launched. The program focuses on five main messages including touching identity, touching originality, touching tranquility, touching taste and touching yourself. Visitors to the city will experience activities that deeply connect with nature and local people through traditional craft villages and unique festivals. The coordination between the government and businesses promises to bring people a complete holiday, while actively contributing to the overall economic development of the city.
