Vietnam National Brand 2024 is a noble title that affirms Tan A Dai Thanh Group's leading position in the field of industrial production in Vietnam, while opening up many opportunities for the group to expand its international market.
Over the past 20 years, the National Brand Program has been one of the prestigious programs, affirming the quality of "Made in Vietnam" products and services, as well as the capacity, intelligence, bravery, flexibility and creativity of Vietnamese enterprises, contributing to building a solid position in the domestic market and highlighting the two words "Vietnam" in the international market; affirming the great contribution of Vietnamese enterprises in the process of building the National Brand.
After more than 9 months of launching and selecting, Tan A Dai Thanh brand products have surpassed the strict criteria of the award to be honored at the National Brand. This recognition is not only a testament to the superior quality and reputation of Tan A Dai Thanh, but also demonstrates the group's strong commitment to bringing sustainable values to Vietnamese consumers.
Mr. Truong Cong Phong - General Director of Tan A Dai Thanh Industrial Corporation - shared: “The 12-year journey of being honored as a Vietnamese National Brand has strengthened Tan A Dai Thanh's position as a typical representative of innovation and sustainable development. By constantly applying modern technology, Tan A Dai Thanh is a pioneer manufacturer in environmentally friendly production solutions, both meeting domestic market demand and bringing Vietnamese products to international friends. This is not only a source of pride but also the goal of Tan A Dai Thanh - to protect the value of the national brand and accompany the Government in implementing international commitments on the environment".
According to the representative of Tan A Dai Thanh, with the title of National Brand, Tan A Dai Thanh not only affirms the Group's position in Vietnam, but also builds trust from customers and international partners. In particular, with the prestige of the Program, the Tan A Dai Thanh brand has been, is and always has been given wings, opening up many opportunities to access new markets through trade promotion programs, fairs, and international exhibitions organized by the Ministry of Industry and Trade.
According to research reports from independent organizations, Tan A Dai Thanh Group's key products such as stainless steel tanks, electric water heaters, plastic tanks and solar water heaters are currently achieving the highest consumption output in the domestic market. With the advantage of 16 diverse product lines in the industrial sector, Tan A Dai Thanh also develops and supplies water solutions, comprehensive solutions for homes and construction works to help customers have a complete experience and enjoy the highest quality products and services from Tan A Dai Thanh Manufacturer.
After more than three decades of development, Tan A Dai Thanh has gone through a proud journey from a manufacturing enterprise established in the early period of innovation to a leading multi-industry economic group in Vietnam with three core areas: Industrial production, High technology and Real estate. Following the strategy of continuous innovation and commitment to sustainable development, the Group focuses on investing in factories following the smart factory model (Smart Factory), applying advanced technology to meet the diverse and demanding needs of the domestic and international markets. Tan A Dai Thanh also owns a large system of 4 corporations, 45 member companies, an online sales system and more than 30,000 points of sale nationwide.
The National Brand Award is the only trade promotion program at the Government level, aiming to develop strong Vietnamese brands. The three core criteria demonstrate the competitiveness and position of enterprises in the market, including: Quality - Innovation; Creativity; Pioneering capacity. The Vietnam National Brand Award 2024 honored 190 enterprises with a total of 359 products. These are leading enterprises with high competitiveness in the international market. With 6 times being honored in 12 consecutive years, Tan A Dai Thanh is committed to continuing to improve product quality and pioneering in innovation, aiming to elevate Vietnamese brands in the international arena.
