This is the first time BIDV has built a comprehensive program on employee happiness and experience on a system-wide scale, marking a new step forward in the strategy of human resource development and consolidating corporate culture with people at the center.
Built with the attention and close orientation of many generations of BIDV leaders, the Project opens up a comprehensive approach to the happiness and experience of employees. Not only stopping at supplementing policies to care for employees, the Project aims for a deeper goal: so that the organization's concern is not only present in writing, but also felt in each working day, each professional touch point and even in the daily life of each BIDV person.
Through the Happiness Bank Project, BIDV affirms key contents:
Putting people at the center of sustainable development
In the context that businesses increasingly consider people as a decisive factor in long-term competitiveness, BIDV chooses to approach employee happiness as a sustainable development strategy instead of a single welfare program.
The project is built on the foundation of policies to care for employees that have been implemented by BIDV for many years, and at the same time supplements a system of synchronous solutions to improve the experience of officials throughout their career journey. From joining the organization, career development, long-term contributions to the retirement period, employees are always placed at the center of management policies.
Through this, BIDV aims to improve the quality of life and work of employees, focusing on factors that are increasingly concerned by society such as physical and mental health, work-life balance, personal development and long-term happiness.
Spreading human values from workers to families and society
The implementation of the Happiness Bank Project continues to affirm the cultural values that have been nurtured through BIDV's nearly 70-year journey of development: taking people as the foundation, promoting solidarity, affection and the spirit of companionship.
One of the highlights of the Project is the continuous concern for both incumbent and retired officials. This is not only a tribute to the contributions of generations of officials, but also expresses the desire to maintain the connection between generations and continue the values of affection that have become the identity of BIDV.
That spirit is also extended to the families of employees. Not only accompanying in work, BIDV wishes to share with each official in important milestones of life, so that employees can feel secure in their work, take care of their families and be attached to the organization for a long time.
BIDV believes that each happy employee will contribute to building happier families, more cohesive communities and spreading positive values to society. This is also BIDV's commitment to harmoniously combining business goals with responsibility to people and the community, towards sustainable development in the long term.
Affirming the position of the leading recruitment brand
As a bank that has been honored in the Top 100 Best Places to Work in Vietnam for many consecutive years, BIDV continues to affirm the attractiveness of its recruitment brand by upgrading its human resource management strategy, aiming to build a happy working environment - where employees are listened to, recognized, developed and proudly attached for a long time.
From that foundation, BIDV not only creates a better workplace for employees, but also creates a sustainable competitive advantage from its own people, culture and human values.
