When AI is not just technology, but emotional touch points
In the digital transformation trend, the application of Artificial Intelligence (AI) in the banking industry is no longer new. Not following a dry technology approach, TPBank focuses on optimizing the personalized experience to bring the most practical values to customers.
T’AioX is not just a smart AI, but a Digital Banking Expert who understands spending habits and personal financial needs, helping all interactions on the TPBank App become natural and unique like a conversation between friends.
Customers can experience T’AioX's comprehensive support through four key feature groups designed to be seamless on the application. Instead of having to personally look up transaction history or manually add and subtract, users now only need to ask simple questions such as: "Summary of recent spending?", "Find money transfer transactions with NAM?" or "List of Invoice transactions?", the system will immediately summarize and return accurate data. T’AioX also cleverly supports reminders for loan debts, periodic invoices or credit card balances, helping customers always be proactive in all spending plans.
In addition, the smart navigation feature (AI SmartSearch) helps minimize searching time between dozens of complex categories. When customers express their wishes such as "I want to open savings", "How much is the credit card annual fee?"; "How to lock the credit card" or "Where to pay bills?", T’AioX will directly answer and guide them to the necessary screen without requiring them to remember the location of the features.
T’AioX’s companionship is also reflected in the 24/7 emergency support capability. In urgent situations such as not receiving the money transfer, needing to lock the card urgently, or encountering an OTP code error, all problems will be recorded immediately and directed to the most appropriate processing channel or consultant, ensuring a smooth flow of information.
Finally, to increase the value of the experience, T’AioX is also a powerful assistant in updating personalized offers. With just a few simple conversations, users can immediately discover shopping, food or travel discount programs designed based on their own spending habits.
Efforts to bring AI technology to enhance customer experience
The development of T’AioX is part of TPBank's long-term strategy to bring a smart and friendly digital banking ecosystem. Instead of requiring customers to get acquainted with complex interfaces, TPBank chooses to let technology adapt to the language and habits of users. The birth of T’AioX is the sweet fruit of TPBank's persistent journey in mastering artificial intelligence.
Not just a regular AI chatbot, T’AioX is developed by TPBank on a multi-model AI platform (Multi-LLM Platform), allowing flexible application of world-leading advanced artificial intelligence technologies such as ChatGPT, Gemini and Grok. Depending on each need and situation, the system will automatically select the appropriate AI model to bring faster, more accurate answers and better experiences for users.
In particular, T’AioX not only accompanies customers on digital channels but is also an AI platform serving the entire bank's operations. From product consulting, transaction support, customer care to supporting staff to look up information, process nghiệp vụ, analyze data and improve work efficiency, T’AioX can meet on the same unified AI platform.
Instead of building a chatbot, TPBank chose to build an AI platform capable of continuously receiving and applying the most advanced technologies. This helps T’AioX become more and more intelligent over time, ensuring high efficiency and safety, bringing increasingly better experiences to both customers and staff.
Persistence in taking understanding as the focus has helped TPBank excellently receive the "Best Generative AI Application (GenAI)" and "Most Comprehensive AI Deployment Enterprise in Vietnam" awards from prestigious organization The Asian Banker. For TPBank, these international awards are proof of bringing GenAI far beyond the role of a normal chatbot to truly accompany customers.
This is also the commitment for the bank to continue to improve Digital Banking Expert T’AioX, turning each financial journey on the TPBank App into a smart, safe and highly personalized experience.
After a successful testing phase, TPBank officially widely deploys T’AioX to all customers nationwide. This is an opportunity for all TPBank customers to experience a completely new financial style - where all your needs are listened to and met in an instant.
Log in to the TPBank App today to start your first conversation with your own "Digital Banking Expert"!
