With a limited quantity and starting to be handed over immediately from May 15, 2026, this product fund is quickly attracting the attention of successful Hai Phong people and investors in the North.
Urban" living standards of European elite
Three years ago, during a business trip to Milan (Italy), Mr. Nguyen Huu Thoai (Hai Phong) rented a small townhouse located in the middle of a bustling commercial district.
The homeowner and family live on the second floor, while Mr. Thoai lives in the room on the third floor. The ground floor is a small cafe that is always crowded with customers. Every morning, from the window looking down at the street, he sees the flow of people leisurely passing through boutique fashion, art galleries and pubs imbued with Italian imprints.
What impressed me was not the luxury, but the way people put their lives right in the center of trade. Work, community and urban rhythm are seamlessly connected at the same address," Mr. Thoai recalled.
After the trip, the Hai Phong businessman began to change his perspective on the concept of housing. For him, an ideal house is not only a place to live, but also an address where you can live, do business and enjoy in the same space. That model is originally the standard in ancient cities such as Venice, Florence or Milan.
At Royal Boulevard in the heart of Vu Yen island (Hai Phong), that philosophy is recreated in the "town" language inspired by Venice and Tuscany. 100% of adjacent houses and detached villas here can be used for business combined with residence. With a 4-story design, diverse areas from 62m2 to over 130m2, owners can flexibly organize functions according to their own needs.
The ground floor can become a showroom, boutique or coffee shop welcoming visitors from the island town. The second floor is suitable for offices or partner reception spaces. The upper floors still ensure privacy for the family. Some owners can operate the entire house as a accommodation and retail complex serving tourists.
What I like most about Royal Boulevard is the feeling of living in the real urban rhythm. In the morning, you can go down to a cafe right below the house, meet partners, pick up friends, while upstairs is still family private space. I used to think such experiences are only available in Europe," Mr. Thoai shared.
The most vibrant festival and trade center of Vinhomes Royal Island
In many major cities around the world, the most valuable real estate is often present right on bustling trade routes, where people, commercial activities and urban vitality are always present.
A survey by Espace Immobilier Sanary shows that each square meter of frontage on Champs-Élysées Avenue (France) is traded at an average of 50,000 - 60,000 euros, significantly higher than many neighboring areas. New Bond Street (UK), Ginza (Japan) or Tiem Sa Chuy (Hong Kong, China) also maintain value thanks to their ability to maintain customer flow and a sustainable trading cycle through many cycles.
The common point of these areas lies in scarcity. Because in each urban area, the commercial center axis is almost impossible to replicate. At Vinhomes Royal Island, that role belongs to Royal Boulevard.
This commercial area is located by the Cam River, on Hanh Phuc Avenue - the main traffic route of the island, and adjacent to the riverside pedestrian street and European Square. This is also an open sub-area with a rhythm of commercial, service, tourism and residents taking place continuously from morning to night.
This place is also the "heart of events" of the island city, attracting hundreds of thousands of visitors every festival season. On May 2nd alone, Vinhomes Royal Island welcomed 120,000 visitors with a series of long-term art and entertainment performances throughout the holidays. Previously, the opening ceremony of Vu Yen Pedestrian Street recorded about 100,000 visitors, while National Day 2025 attracted about 250,000 people to participate in the festival.
That attraction not only explodes during peak seasons, but is maintained sustainably year-round thanks to large-scale utility systems that have been put into operation such as VinWonders, Safari, Vincom Mega Mall, Vu Yen pedestrian street - park, 36 hole golf course...
For the owner of Royal Boulevard, this ecosystem has a dual meaning. On the one hand, the entertainment and commercial utility chain plays the role of a "magnet" attracting continuous streams of visitors to the island town. On the other hand, this ecosystem creates a full living experience for residents, from jogging along the river, meeting partners at the golf course to enjoying art in the square, all in just a few steps.
In particular, Royal Boulevard is ready to be handed over to the first owners from May 15, 2026. marking a milestone in realizing a prosperous commercial avenue in the center of Vu Yen. As Vinhomes Royal Island increasingly shapes its role as the new upper-class capital of Hai Phong, addresses with central core locations such as Royal Boulevard become a scarce asset being hunted for.
On May 31, Vinhomes Royal Island will organize the event "Prosperity Avenue - Stepping for the Future" to celebrate the handover and thank customers of the Royal Boulevard area, for customers who sign house purchase contracts from July 2, 2025 to 10:00 AM on May 31, 2026.
The program is highlighted by a lucky draw with a total prize value of nearly 880 million VND, of which the special prize is the VinFast VF 8 Eco electric car produced in 2026 with battery.
The event continues to extend the series of large-scale activities continuously taking place at Vinhomes Royal Island - the center of festivals, trade, housing and experiences of Hai Phong.
