Outstanding Vietnamese Businesswoman - Golden rose is a noble title initiated by VCCI in 2005. This is the only national award to honor female entrepreneurs with outstanding achievements in production and business activities, who have made positive contributions to the economic and social development of the country.
Over the past twenty years, "Golden pink" has become a noble symbol of intelligence, courage and compassion - three typical qualities of Vietnamese women in the integration period. Each female businesswoman honored is not only a model of success, but also a testament to the spirit of innovation, daring to think, daring to do and contributing to the community. In particular, "Golden Rose" in 2025 also clearly demonstrates the moral values, business culture - a new strength of Vietnamese enterprises, a foundation for the sustainable development of Vietnamese enterprises and female entrepreneurs.
The title of "Golden pink in 2025" awarded to comrade Phung Nguyen Hai Yen is a noble award, recognizing the bravery, intelligence and pioneering mark of a female leader of Vietcombank who is always dedicated to the sustainable development of the bank, for customers and the community.
With more than 30 years of attachment and dedication to Vietcombank, comrade Phung Nguyen Hai Yen is one of the outstanding female leaders who have made outstanding contributions to the sustainable development and strong transformation of the bank.
As Deputy General Director in charge of many key areas, he has demonstrated his steadfast governance, strategic vision and spirit of continuous innovation, contributing to making Vietcombank the leading commercial bank in Vietnam, towards international standards.
She is always a role model for a modern leader, daring to think, daring to do, daring to take responsibility, and at the same time, a woman rich in emotions, humanity and dedication to her team. Under his guidance and direction, many major programs of Vietcombank have been successfully implemented and spread strongly, bringing many impressions, contributing significantly to enhancing the reputation and position of Vietcombank's brand.

Not only outstanding in his management role, comrade Phung Nguyen Hai Yen is also known as the Chairman of the Vietcombank Head Office Trade Union, an inspiration to the staff, especially the female staff of Vietcombank, with a brave, decisive but very approachable leadership style. He always cares, encourages, and creates conditions for cadres in general and female cadres of Vietcombank in particular to promote their capacity, confidently assert themselves in work and life, contributing to the image of "women who are good at public affairs and good at housework" in the new era.
Along with that, he is always active and ready to participate in many social security activities, volunteering for the community with high responsibility and a kind heart - values that have become the cultural identity of Vietcombank.
The "Golden Rose" award is not only the pride of comrade Phung Nguyen Hai Yen personally, but also a common honor of all Vietcombank staff, demonstrating the strength, intelligence and style of Vietcombank women in the integration period, ready to contribute to the development of the country in the era of growth.