People flock to buy gold on weekends, despite high prices

Prices increase sharply, gold rings still attract buyers

Domestic gold prices in recent days have continuously anchored in highlands. However, according to Lao Dong reporters' records on the weekend morning (February 28) on major gold trading streets in Hanoi such as Mai Hac De street and Tran Nhan Tong street, the number of people coming to transact is still large, many stores are packed with customers queuing to wait for their turn to buy.

On Mai Hac De street (Hanoi), Mr. Do Van Tung (Bach Mai ward) said that he was present from 7:30 am to wait to buy gold, although the store only opened for transactions at 9 am. "Normally, the store only sells 1-2 taels of gold rings each time, but today it announced no quantity limit, so I decided to buy 5 taels right away" - he shared.

According to Mr. Tung, the current gold price has increased sharply compared to the end of 2025, but he still accepts buying because he determines that this is a long-term savings. "I buy it to keep as a savings asset, I have no intention of surfing, so whether the price is high or low in the short term is not too important" - he shared.

Not far away, on Tran Nhan Tong street (Hanoi), the number of customers coming to transact is also maintained at a high level.

Ms. Mai Quynh Anh (Thuan An commune, Hanoi) said that during the recent God of Wealth festival, due to being busy with work, she did not have time to buy gold for good luck. "That day, I couldn't arrange time. Now it's the weekend holiday, so I took the opportunity to buy 2 taels of gold rings. Although it's crowded, I can still queue to wait for my turn" - she said.

According to Ms. Quynh Anh, buying gold at the beginning of the year is both for good luck and a way to save money for the family. "High prices are a bit hesitant, but thinking about saving for a long time, I still decided to buy it" - Ms. Quynh Anh said.

Also on the weekend morning, Mr. Nguyen Tuan Linh (Hai Ba Trung ward) shared that he had to wait until the holiday to have time to visit the store to buy gold. His family has a habit of using the lucky money of their children at the beginning of the year to buy gold to hoard.

Every year, after Tet, I gather the lucky money from my children and buy gold to save. Both keeping the money and considering it as a long-term savings for my children later" - Mr. Linh said.

However, he also admitted that the rapid increase in gold prices has significantly reduced purchasing power. "Last year, with nearly 20 million VND, you could buy 2 taels of gold. This year, the same amount of money can only buy about 1 tael. The difference is very clear" - he expressed.

Gold price update

As of 10:40 am, SJC gold bar prices were listed by DOJI Group at 184-187 million VND/tael (buying - selling), an increase of 3 million VND/tael in both buying and selling directions compared to yesterday morning.

SJC gold bar price was listed by Bao Tin Minh Chau at 184-187 million VND/tael (buying - selling), an increase of 3 million VND/tael in both buying and selling directions compared to yesterday morning.

At the same time, DOJI Group listed the price of gold rings at 183.8-186.8 million VND/tael (buying - selling), an increase of 2.9 million VND/tael in both directions compared to the previous day.

Bao Tin Minh Chau listed the price of gold rings at 184-187 million VND/tael (buying - selling), an increase of 3 million VND/tael in both buying and selling directions compared to the previous day.

At 9:00 AM, world gold prices were listed around the threshold of 5,278.2 USD/ounce, an increase of 85 USD compared to the previous day.