According to statistics from the Ho Chi Minh City Department of Tourism, in the first 9 months of 2025, international tourists to Ho Chi Minh City are estimated to reach 5,883,285 arrivals, reaching 69.2% of the 2025 plan; compared to the target of striving for 58.8% in 2025; domestic tourists to the city are estimated to reach 29,179,468, reaching 64.8% of the 2025 plan; compared to the target of striving for 58.4%.
Total tourism revenue in the first 9 months of 2025 is estimated at VND 184,629 billion, reaching 71%) of the 2025 plan; compared to the target of striving for 63.7% in 2025.
The Ho Chi Minh City Department of Tourism stated that in the first 9 months of 2025, Ho Chi Minh City will implement tourism work in the context of a stable domestic socio-economy, tourism nationwide continues to grow after the recovery period, creating favorable conditions for industry development.
The process of preparing to deploy the 2-level government model and merge 3 localities (HCMC, Ba Ria - Vung Tau, Binh Duong) directly affects the state management of tourism, requiring both focus on operation and proactive adjustment of the organizational apparatus.
The city pays special attention to organizing activities to celebrate the 50th anniversary of the Liberation of the South and National Reunification (April 30, 1975 - April 30, 2025) and National Day on September 2. Thereby, creating motivation to attract tourists and promote the image of the destination.
Regarding the direction and key tasks for the last 3 months of the year, the Ho Chi Minh City tourism industry focuses on adjusting and supplementing the Tourism Development Project to 2030; organizing surveys, investigations, and assessments of tourism resources to re- Localize products and build new product development orientations; continuing to organize the "Ho Chi Minh City Thanks You" stimulus program; Organizing events, festivals...
In addition, the Ho Chi Minh City Department of Tourism has just issued a Plan for the Development of Agricultural and Ecotourism Products of Ho Chi Minh City in 2025 to exploit the potential and advantages of agriculture and cultural values, river landscapes in the localities. At the same time, raising public awareness of tourism and fostering professional skills for workers in garden houses and craft villages.
The Ho Chi Minh City tourism industry aims to strive to welcome 10 million international visitors, 50 million domestic visitors and achieve a total revenue of VND 290,000 billion in 2025.
