According to a report just released by the Korea Business Institute, Blackpink had an impressive start to 2026 when it topped the brand reputation chart for girl groups. This achievement is particularly noteworthy in the context that the group only released one common song in 2025, and the rest mainly focused on the personal activities of each member.
The brand reputation ranking of female music groups in January 2026 is built based on large data analysis collected in the period from December 11, 2025 to January 11, 2026. Assessment criteria include consumer engagement, media coverage, interaction index and community index on many online platforms. Through this, the results reflect relatively accurately the level of interest and actual impact of each music group on the public.
According to statistics, Blackpink achieved a brand reputation index of 6,194,975 points, far ahead of many competitors in the rankings. Group-related keywords such as "Rose", "JUMP", "Comeback", "Collaboration", "Donate" or "Tamagotchi" appeared with high frequency in online discussions, showing the strong spread of both the group's brand and each member. Notably, the analysis of positive and negative reactions showed that Blackpink achieved a positive response rate of up to 92.08%, an impressive figure reflecting stable images and lasting love from global fans.
Ranked after Blackpink are many prominent K-pop girl groups. Gradually decreasing, the next positions in the top are respectively belonging to IVE, Twice, ILLIT, Red Velvet, MAMAMOO and aespa. These are all names that have maintained vibrant activities in the past time, possessing a large number of fans and high media coverage.
The list of top 30 charts in January 2026 also recorded the participation of many groups of different generations such as: OH MY GIRL, LE SSERAFIM, i-dle, Apink, WJSN, BABYMONSTER, NMIXX, ITZY, STAYC, EXID, FIFTY FIFTY, Kep1er, KISS OF LIFE or UNIS. This shows the diverse and vibrant competitive picture of the Korean girl group market today.
