At exactly 0:00 on January 15 (Korean time), YG Entertainment officially announced that the girl group Blackpink will reappear with a mini album named "Deadline", scheduled to be released on February 27.
A simple introduction posted on Blackpink's Instagram, X, YouTube platforms. However, the introduction does not have specific information about the number or name of the songs, but only the album's release time is 1:00 PM on February 27th Korean time.
Information about Blackpink's new album caused a social media explosion. Fans' accounts around the world simultaneously shared. The keyword "Blackpink Deadline Coming Soon" climbed to the top of global trends on the X platform.
However, Blackpink's release of a mini album instead of a full album also caused controversy.
Many people expressed disappointment because they had waited more than 3 years since the album "Born Pink" in 2022, but in the end YG's girl group only released a mini album, usually with about 4-6 songs.
Not to mention, the single "Jump" was released last year, if you include this song in the album, the number of new songs will decrease even more.
Besides, most fans are happy because Blackpink reappears with a full squad. All 4 members Jisoo, Jennie, Lisa, Rose are currently developing a strong solo career, so the group can still reunite is what fans expect.
Previously, Blackpink had conducted the global tour "Deadline" from July 2025. In the near future, the tour is expected to end with 3 performances in Tokyo (Japan) and 3 nights in Hong Kong (China).
The last concert of the tour is on January 26. If Blackpink does not announce a new schedule, this tour will end before the group reappears with the album "Deadline".
Some fans are worried about album promotion activities. Because usually, Kpop artists and groups will release albums first, and then organize tours. But because Blackpink's tour took place first, album promotion strategy is also a problem for YG.
