From July 15 to August 15 (Korean time), the Korea Brand Reputation Index analyzed big data on K-Pop idol groups being promoted in areas including consumer participation, media activities, media and community activities.
Based on the analysis, Blackpink took first place in August with 6,943,448 brand points. BTS, ranked second, with 6,169,542 points this month, while IVE, ranked third with 5,193,674 points.
Blackpink's return to the top 1 position did not surprise the audience. Recently, the girls have been quite active. In particular, their new concert attracted global attention. Blackpink is also eagerly awaiting their upcoming album.
30 K-Pop idol groups with the highest brand value in August, according to the Korea Brand Reputation Index: Blackpink, BTS, IVE, Red Velvet, Seventeen, Super Junior, SHINee, TWICE, Big Bang, RIIZE, ENHYPEN, EXO, Stray Kids, INFINITE, fromis_9, NCT, ATEEZ, ASTRO, Wanna One, BTOB, Oh My Girl, The Boyz, AHOF, STAYC, NMIXX, ZEROBASEONE, KiiiKiii, BABYMONSTER, FIFTY FIFTY and H1-KEY.