This move comes right after a series of scandals related to a business trip to Dubai, considered the "last straw" that cracked the relationship between the actress and her former team.
According to Chinese media, the incident arose when the travel schedule was arranged unsafely, causing the actress to transit in a potentially risky area, while the crew separated from the group. The incident not only affected her personal image but also caused her to miss the opportunity to attend a major fashion event, sparking a wave of criticism from fans about the management team's operation.
In fact, this is not the first time the old crew has been complained about. In the past, audiences have repeatedly expressed dissatisfaction with the styling, communication strategy as well as crisis handling capabilities. Prolonged shortcomings have made the image of one of the leading stars assessed as not being exploited commensurate with its potential.
In that context, the information that the actress "shaped hands" with manager Hac A Tam quickly received great support. This character once attracted attention when contributing to bringing Truong Tieu Phi to shine after the success of "Xin Chao, Ly Hoan Anh", and was also highly appreciated for his ability to build long-term strategies and protect artists from media crises.
Observers believe that this combination is "mutually beneficial". For Dilireba, despite owning a large commercial value and many high-end advertising contracts, she still faces pressure to transform from a "traffic star" to a talented actress. Meanwhile, Hac A Tam is expected to bring a new direction, focusing on project quality and repositioning her image.
However, many opinions are cautious. Hac A Tam's experience is mainly associated with developing artists in a "national" direction from scratch, while managing a star who is already at the peak of fame requires a completely different strategy. The problem of balancing between maintaining commercial attraction and enhancing artistic value is therefore not easy to solve.
Notably, there has been no official confirmation from the actress to date. All information is still at the level of speculation, based on signs such as social media interaction or private meeting photos. However, her termination of her contract with her old company and switching to self-operating her own studio shows an important turning point in her career.
According to experts, the first "test" for the new crew if the information is accurate will be in the upcoming project "Bach Nhat De Dang". The media effectiveness and audience reaction to this work will partly reflect the management capacity of the new team.
In the context of a fiercely competitive entertainment market, the decision to change the crew may be a bold but necessary step. Success or failure not only affects Dilraba Dilmurat's personal image, but can also become a typical example of the trend of self-sufficient artists in the entertainment industry today.