In Ngoc Chien commune, on August 30 and 31, a new rice festival will take place, a traditional spiritual and cultural feature of the Thai people.
The special highlight of this year's festival is the buffalo worship ceremony and the " buffalo Prince" contest will be held. The festival is bustling with cultural and sports activities such as rice pounding, bird's nest (a folk game of the Mong people), grapefruit football, goat fighting, fish catching...
Moc Chau, Moc Son, Van Son, and Thao Nguyen wards are also bustling with Moc Chau Culture - Tourism Week 2025 with the theme "Moc Chau - Calling for the Love Season", taking place from August 28 to September 2.

In addition to the opening program with special art performances, there are also activities such as cultural - tourism fights, culinary competitions, sticky rice cake brewing of the Mong people, folk games and community cultural performances.
In particular, in the Anh village pine forest area, it will shine with low-altitude fireworks displays, while in the old Nong Truong town and Long Sap border gate, it will be bustling with Vietnam - Laos fairs and cultural - sports exchanges.
In the mountainous commune of Co Ma, the highland market session. Thousands of people and tourists will be immersed in the cultural, culinary space, and exchange local products.
The market is also bustling with cultural and sports activities such as Mong Khen dance, fireworks, sticky rice cake grinding, men's boat making competition (traditional dishes from corn), cat throwing, reel making competition...

In Phu Yen, Xip Xi Tet will take place from August 31 to September 1, which is considered a highlight in the series of activities to celebrate National Day September 2. This is not only an opportunity to connect the community, but also promote the cultural identity of Thai Trang and many other ethnic groups to tourists inside and outside the province.
Visitors can immerse themselves in folk games, cultural exchanges, food fairs, fireworks, and the Miss H'Mong 2025 contest.

Currently, localities are rushing to complete the stage, making detailed plans for each activity. Events and festivals are organized to create a special mark, while promoting the tourism strengths of each region, contributing to the development of Son La tourism.
During the 4 days of National Day on September 2, Son La province is expected to welcome over 200,000 tourists, with total revenue expected to reach over 100 billion VND.
In the sound of the non-river festival, Son La is affirming its position as a unique cultural - tourism destination of the Northwest, where unique and unique festivals converge, rich in identity, promising to attract a large number of tourists.