Paultans informed that the sales of 2-wheeled vehicles worldwide in 2024 will reach about 50 million vehicles. With the long-term goal of accounting for 50% of the global motorbike market share (including electric motorbikes), Honda is focusing on the West Asian market (or Southwest Asia). In which, India is the priority market, followed by Indonesia and the Philippines. In addition, there are developing markets in South America, especially Brazil.
The Japanese automaker aims to combine its strategy in India, where Honda offers four models targeting the daily vehicle market. The company also expects the demand for motorbikes to continue to increase in ASEAN countries.
For electric motorbikes, Honda has introduced 2 global electric vehicle models in Indonesia and Vietnam: CUV e: and Icon e:. In India alone, the company has introduced active e: and QC1 electric scooters.
In the future, the Japanese automaker will launch its first two electric sports cars, EV Fun Concept and EV Urban Concept, targeting urban customers. Of the target of 30 models launched by 2030, the Japanese automaker has launched 13 models and achieved its electrification target.
According to information from the company, the unit is trying to reduce the total cost of ownership for electric vehicles in 3 years. To achieve this, Honda is considering building a specialized electric vehicle factory in India in 2028.
