Imprints from architectural designs that help the city reach new heights
Located right in Ba Son heritage (District 1), Grand Marina Saigon - a branded real estate complex developed by Masterise Homes and managed by Marriott & JW Marriott has been formed. The project is designed with much inspiration from the intersection between Saigon's rich history and modernity, international class.
This is a unique ecosystem including branded apartments, Grade A office, high -class retail area, park and riverside walking road, marina and directly connected to Metro, developed with a vision to become a new river square of the city in the heart of District 1. The appearance of the commercial real estate market of Ho Chi Minh City.
Meanwhile, The Global City urban area project (Thu Duc City), expected to be the new "downtown" of Ho Chi Minh City, located right at the frontage of the Ho Chi Minh City - Long Thanh Expressway and Do Xuan Hop Street, is being implemented by Masterise Homes according to international standards, designed by leading architectural firm from the UK Foster & Partners. This place is built into a diverse and modern urban complex, with full and comprehensive amenities of a new city center. On an area of 117.4 hectares, the project includes high-rise and low-rise subdivisions, hospitals, international schools, commercial centers among the largest in Ho Chi Minh City and other utilities to create a sustainable urban area.
In addition, Masterise Homes also develops real estate products with its own brand including Masteri and LUMIERE, which have been accompanying the urbanization journey of Ho Chi Minh City for more than a decade. It can be mentioned that Masteri Thao Dien high-end residential area, Masteri An Phu are the first high-end real estate projects to appear on the other side of the Saigon River, along with a series of other real estate projects that have shaped a bustling urban axis along Vo Nguyen Giap Avenue, while creating a new lifestyle for the city's residents.
Also on Vo Nguyen Giap Avenue, LUMIERE riverside stands out with its unique "Leafscape" architectural design, creating a sophisticated living space connecting nature into an inseparable part of the living experience. Not only that, here, residents can access all amenities thanks to its prime location right next to Metro Line 1 and convenient transportation infrastructure.
As the urbanization process of Ho Chi Minh City expands to the East, Masterise Homes continues to bring the Masteri and LUMIERE brands to the Grandpark urban area. There, Masteri Centre Point stands out as a new symbol with a unique exterior architecture designed by Tange Associates, a famous unit from Japan, while LUMIERE Boulevard impresses with the largest 3D green architecture in Ho Chi Minh City. These modern architectures have contributed to changing the urban appearance in the old District 9 in particular and Ho Chi Minh City in general.
contemporary urban space connecting cultures and sources
Not only leaving architectural impressions, joining hands to change the face of the city, Masterise Homes also contributes to preserving and connecting cultural and artistic values in the heart of the city.
In The Global City, the preservation of the source values is present everywhere, from the river landscape to preserving the old banyan tree at the "new central" core, creating a transparent cultural flow for the project, ensuring a "soulful" life for residents. Vietnamese identity and spirit are preserved in each architectural line here. This can be clearly seen through the design of Soho townhouse facade - which is inherently a delicate blend between the modern minimalist school and the traditional urban style. Each detail is meticulously cared for to optimize the ventilation, welcome natural light while ensuring privacy for homeowners.
The "soulful" connections in Masterise Homes living spaces also include bringing artistic values to the contemporary urban space through cultural and artistic events. In 2024 alone, The Global City welcomed more than 3 million visitors, experiencing cultural activities and festivals. Recently, the urban area has also hosted a series of prestigious music events such as "Sketch A Rose" by Ha Anh Tuan with 30,000 spectators, "Call Me by Fire" with 150,000 spectators, and "The event that gathers the largest number of people wearing traditional Vietnamese costumes" to set a Guinness Vietnam record.
With Grand Marina, Saigon, a branded real estate complex managed by Marriott & JW Marriott, the symbolic spirit and inheritance of the quintessence are created by Masterise through efforts to restore and preserve the Ba Son heritage over 200 years of history. That is the image of La Sen Park
Next to the building - the place used to be the mound of the old Ba Son shipyard with many preserved details such as the natural inclination of the ground, the diagonal angle of the bow and the original name "Bassin de Radoub" - the origin of "Ba Son". It is the image of the tree trunk, the symbol of the name "Saigon", cleverly stylized on the vertical faces of the buildings, with the roots intertwined symbolizing the solid origin and the high -leafed branches - symbolizing the prosperity of the city.
It can be said that from architectural imprints, symbols connecting culture and art, to the formation of civilized residential communities with content in the projects, all prove the strategy of developing sustainable living spaces, taking people as the center of Masterise Homes. At Masterise, we consider the humanistic philosophy as the core inspiration for urban construction meaning that every design revolves around people and their needs, shared a representative of Masterise Homes.
