People and investors rush into the race to hunt for land
Although there has not been an official announcement from the authorities, rumors about the possibility of merging provinces and cities quickly spread, becoming a "catalyst" causing land prices to skyrocket.
Land prices in border areas such as Dien Ban (Quang Nam) or Hoa Vang, Lien Chieu (Da Nang) are constantly being pushed up, attracting the attention of not only investors but also people who want to buy land for living.
Mr. Nguyen Van Hai - a civil servant in Da Nang - said that his family is looking to buy a plot of land in Dien Ban town to build a house. "I intended to buy land before Tet, but at that time the price was about 1.5 billion VND/plot of 100m2. Now that I have asked, the price has increased to more than 1.8 billion VND, some places even offer up to 2 billion VND. Brokers say prices will increase further, but I am worried that prices will be inflated too much.
Meanwhile, Ms. Nguyen Thi Thin - an investor from Ho Chi Minh City - said that she had deposited 200 million VND for a plot of land in a new urban area in Dien Ngoc, Dien Ban.
"I heard friends say that the land price in this border area is increasing rapidly, if I don't pay now, I will lose the opportunity. The broker promises to be able to resell for at least 300 million VND after a few months" - Ms. Thin excitedly said.
According to records, land prices in many areas bordering Da Nang - Quang Nam have increased by 15-30% in just a few months. Some brokers even confirmed that prices could double in the next year, causing many people to rush to spend money without having time to check the legality of real estate.
Be careful with the risk of virtual land fever
According to Mr. Nguyen Van Dinh - Chairman of the Vietnam Real Estate Brokers Association, this phenomenon is not new and has occurred in many localities.
A group of speculators may have gathered land in advance, then spread the news to create a crowd effect, push up prices and sell them, earning huge profits. The psychology of investing according to rumors without verifying information can lead investors to fall into the "virtual fever trap", land prices are pushed up but there is no real liquidity.
Mr. Nguyen Duc Lap - Director of the Institute for Real Estate Research and Training - commented that the land fever bordering Da Nang - Quang Nam may only be a temporary effect of the merger rumors.
Buyers need to be very cautious, not buy land according to crowd psychology but need to carefully consider the legality, real potential and financial capacity.
Some real estate brokers have also warned that many land plots in the border area in Quang Nam - Da Nang do not have red books, are in the planning process or are subject to agricultural and forestry land. If not checked carefully, buyers may lose their deposit without receiving the land, and even fall into the trap of "ghost projects".
According to statistics from DKRA Consulting Real Estate Services Group, in the first 2 months of 2025, the land segment in Da Nang and surrounding areas recorded a slight increase in primary supply of 5% over the same period in 2024.
The supply mainly comes from projects that have been opened for sale before and are concentrated in two markets, Quang Nam and Da Nang, with about 1,646 primary products being offered for sale.
However, market transactions mainly arise in the group of products belonging to urban area combinations with diverse utilities and complete legal documents. This shows that areas without clear planning or only heating up due to rumors may face the risk of liquidity loss when the market adjusts.
