The inaugural event of the model street will be held right at the SOHO commercial townhouse area, The Global City, an urban destination combining art, culture and creativity with unique international experiences never before seen in Vietnam.
Opening, a line-up of famous artists will give the audience eye-catching performances starting from the streets to the SOHO balcony, to the grand stage of the grand concert night, marking the milestone of opening a vibrant SOHO, full of inspiration and joy of discovery.
The stage of the program will be huge, larger than most super concert stages of 2024 with a scale of up to 93m wide, 20m high and a state-of-the-art LED screen system. The entire event series is conceptualized and artistically directed by Creative Director - Director Viet Tu, who has had great success with planning large-scale urban entertainment activities.
Also for the first time in Vietnam, international real estate developer Masterise Homes brings a special gift to all residents and people of the city, a unique jet-ski performance from experts from Gravity Industries (UK). Experts in flying suits like Iron Man, a famous superhero character in the Marvel world, will perform a flying performance through the streets of SOHO, marking the opening of a model street, opening a modern, international lifestyle at the new center of The Global City.
The opening night of SOHO is also the time when a series of modernly designed pop-up stores light up, bringing visitors truly different shopping and service experiences, so that every step of the visitor is a new and exciting adventure.
The organizers also revealed that for the first time in the SOHO neighborhood, there will be art statues created and crafted by famous artists such as Do Hiep, Thai Nhat Minh, Tung Crazy Monkey and enlarged to large sizes. The overall arrangement of these art statues is edited by prestigious art researcher and curator ACE LE.
The new center The Global City is currently the center of economic, cultural events, music and art festivals of great magnitude, welcoming millions of visitors and city residents to experience, have fun and entertain. The SOHO commercial townhouse area is the first subdivision to be completed here, attracting residents to live and many brands to participate in business activities here.