TH true MILK - a Vietnamese brand reaching out to sea

Vân Hoa |

From the concerns of a mother, TH's milk products were born not only to nourish physical needs, but to awaken the potential of the Vietnamese rice, change consumption habits and the way the world looks at Vietnam.

The revolution that changes the nature of the Vietnamese milk industry

Choosing the land of Phu Quy Tay (Nghi Dan, Nghe An) with lots of sunshine and harshness as a starting point, Ms. Thai Huong and her colleagues sowed a dream in a seemingly impossible land, creating one of the clusters of high-tech dairy farms in a closed manner.

High technology is applied in all stages of the process "from green grass to clean milk glasses". These are the world's leading modern livestock and barn management technology, including the world's most advanced dairy cow management system Afifarm of Israel; disease management process, veterinary of New Zealand; water and waste treatment process and equipment of Japan, Israel, the Netherlands...

Instead of following a worn path, TH invests in the most basic things: growing grass to raise cows, developing a herd managed by high-tech chips, building a completely automated care, milking and processing process. Each stage in the production chain is strictly controlled according to international standards, from barn cleaning to the process of cooling milk below 40C right after squeezing to preserve maximum natural nutrients.

After 16 years of steadfastness in the motto "clean milk is the only way" and positioning the brand with the word "TH'T", TH has quietly made an unprecedented revolution in the Vietnamese food industry - the clean milk revolution.

That revolution has redefined the concept of "quality" in the minds of Vietnamese people. The Vietnamese milk industry was not initially named on the world milk map, but has now made its mark with a cluster of concentrated farms applying high technology.

TH's clean milk revolution starts not only from market demand, but also from belief: in land, in people and real value. That belief is the glue connecting each drop of milk, so that the story does not stop at products but becomes a symbol of kindness in business and a beautiful dream of a healthy future for the Vietnamese seaweed breed.

Bringing a glass of Vietnamese milk to the world

If the clean milk revolution is the beginning of the journey of change, then the dream of bringing Vietnamese milk glasses to the world is a testament to a big, persistent vision, carrying both national spirit and the aspiration for globalization. The captain who created that dream was none other than Labor Hero Thai Huong.

I will bring a glass of Vietnamese milk to the world - a promise that once made many people skeptical, now has been realized with tireless footsteps.

Amidst Kaluga covered in white snow, TH has awakened many fields that have been devastated for decades. Thousands of breeding cows imported from the US, green, fertile and colorful fields, and Russia's leading large-capacity dairy processing factory have just been inaugurated, marking the official presence of the TH true MILK brand in the Russian Federation.

China - the world's second largest billion-people market has opened its doors to TH. In 2019, TH became the first Vietnamese enterprise to be granted a legal export code for fresh milk to China, opening a big door for the Vietnamese milk industry.

At the China International Import-Exhibition, TH true MILK milk glasses made a solemn appearance at an event attended by senior leaders of the two countries - the moment to affirm the position of a national brand entering the world.

The US, the market considered the most strict, has also recognized TH's presence through the issuance of USDA-NOP organic certification for fresh milk products, a milestone affirming the quality of agricultural powers.

With persistent efforts, in 2018, TH Group received a certificate of merit from the Prime Minister and in 2019, Dairy Food Joint Stock Company received the Second Class Labor Medal awarded by the State. TH product brands have been honored with the "National Brand" - the highest title awarded to enterprises by the Prime Minister for many consecutive years.

TH has also continuously received prestigious titles awarded by prestigious international organizations such as the "Property of the Year" awards for 5 consecutive years from 2015 - 2019 at the World Food Festival in Moscow (Russia), the ASEAN Food Best Food Award of the ASEAN Food Science and Technology Association, the Stevie Award for Outstanding New Products and Customer Care Services - an international Business award considered an Oscar in Business....

TH true MILK is one of the typical collectives nominated for honor at the Vinh Quang Vietnam 2025 program.

Vinh Quang Vietnam is a special political - cultural - social event directed by the Vietnam General Confederation of Labor, in coordination with the Central Emulation and Reward Committee, assigned to Lao Dong Newspaper to organize annually since 2004. This year, the program enters its 21st tenure with the theme "Pride and Aspiration", to honor collectives and individuals who have made outstanding contributions to the 80 years of building and defending the Fatherland, especially in the fields of digital economy, green economy, innovation and sustainable development.

The award ceremony is scheduled to take place on June 22, 2025 at the Vietnam-Soviet Friendship Labor Cultural Palace, Hanoi.

Vân Hoa
TIN LIÊN QUAN

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