
In 2025, Apple introduced three smartwatch models including Apple Watch Series 11, Apple Watch SE 3 and Apple Watch Ultra 3. The Ultra 3 version is priced at 799 USD. This is an option aimed at the high-end segment and professional athletes. Meanwhile, most users will consider between SE 3 and Series 11, with starting prices of 249 USD and 399 USD respectively.
SE 3 is considered a suitable choice for young users and first-time buyers. The device uses S10 chip and software similar to Series 11. The watch supports basic health monitoring features such as step counting, sleep monitoring and heart rate alerts.
The screen is always on and fast charging capability is also added compared to the previous generation. In addition, the product has a wrist temperature sensor to help monitor increased sleep and support the provision of information related to women's menstrual cycles.
The upgrade decision to Series 11 is suitable for people who need longer battery life, brighter screens and more advanced health sensors. Series 11 supports ECG applications, measuring blood oxygen levels and high blood pressure detection features. The watch can operate up to 24 hours. The number of SE 3 is 18 hours. Series 11 is also thinner and has more size, shell material and color options.
Both models are equipped with a Retina screen that is always on, monitors sleep, temperature sensors, fast charging capability, emergency SOS feature and falls or car collision detection. In addition, users can find iPhones through the clock. Series 11 supports accurate positioning.
SE 3 is not as outstanding as high-end models but is significantly narrowing the gap between standard watches and cheap watches on the market. With basic daily needs, this may be a product that meets the expectations of users.