In companies, employees tend to communicate through emails, documents, spreadsheets and presentations. The new Microsoft feature could make things more lively, especially for young people who are used to using short-form videos to learn about the world around them.
Dan Holme, product team leader of Viva Engage, said: People are really interested in using videos to convey messages and thoughts in organizations. Because videos allow them to express everything with voice, body language and signals much richer.
Viva Engage will replace the "Communities" application of the enterprise-oriented social network Yammer, after Microsoft's $1.2 billion acquisition of Yammer in 2012. Users will be able to record stories to circulate on Viva Engage using webcam PC or the Teams and Yammer app for mobile phones.
Users can also index PowerPoint files or a web link, such as an Instagram story or Tiktok video, to Viba Engage.
However, there is still no way to share a story from Viva Engage on Instagram or TikTok.
Mr. Holme added that internally, executives often post stories on Viva Engage about recent events, such as customer meetings or their weekend trips.
Everyone in the organization can watch the video of their colleagues on Viva Engage. The software also introduced them stories suggested by other colleagues. Viewers can comment or add an emotional icon.
Not quite like Instagram or Snapchat's "Story". Users will not be able to limit viewers in a small group of colleagues.
The video will also not disappear after 24 hours, instead, the video will be displayed on the user's personal page until deleted.
Instead of evaluating the success of the Viva Engage application based only on the number of active users, Microsoft is aiming for another goal. We want to see people really connect together, then we will see the results of that connection, Holme said.