Recently, a report has appeared saying that Apple is planning to replace the iPhone 17 Pro Max with the iPhone 17 Ultra version.
This information comes from a supply chain analysis, showing that Apple is developing an iPhone model with notable hardware upgrades.
According to the report, the iPhone 17 Ultra will likely have a smaller Dynamic Island. In addition, the Ultra could be the only iPhone model equipped with an air conditioning system, which improves grassroots performance.
The device is also expected to have more battery capacity than last year's Pro Max, which means it will be thicker.
Although this information can be controversial, it cannot be denied that Apple has used the "Ultra" brand on some high-end products, such as the Apple Watch Ultra or the M3 Ultra chip.
The launch of an iPhone Ultra with many improvements in hardware will also create conditions for Apple to increase sales prices, thereby increasing the profit margin.
Although it is still too early to confirm the accuracy of the report, this will be a development worth watching in the coming time.
