According to the results announced by the Korea Business Reputation Institute, male idol Jimin (BTS) is the one holding the top spot in the rankings this August. With a voting score of 6,055,559, Jimin continues to surpass many other famous names to top the idol brand value rankings for the past 8 months.
In addition to Jimin, the Top 10 of the August idol brand value list also features many famous names such as Cha Eun Woo (ASTRO), Dragon (Big Bang), Heechul (Super Junior), June (2PM) and the remaining members of BTS group Jin, V, Jungkook, SUGA, RM also taking other positions on the chart.
According to market experts, the reason why Jimin (BTS) has continuously won high voting scores is because of the male artist's appeal not only in the Korean market but also in the world. With a "clean" lifestyle, saying no to scandals helps the young male singer score points in the eyes of fans as well as big brands.
Not to mention that recently, Jimin and the BTS members have had many exciting activities in the international music market, notably the song "Permission to Dance" which is very popular with listeners. The MV quickly reached 269 million views, 13 million likes and thousands of comments on the Youtube channel. Permission to Dance also achieved a series of impressive results on prestigious charts such as iTunes, Billboard, MusicChart...
In addition, Jimin also revealed more about his plans to release a new solo song. Although the specific information has not been announced, the A.R.M.Y community (BTS's Fundom) expressed their excitement and continuously supported and shared information on social networking sites.