The letter was sent to Kim Joo Young - ADOR's current CEO, as well as ADOR's internal directors Lee Kyung Joon and Lee Do Kyung, ADOR's external director Kim Hak Ja, and HYBE's newly appointed CEO Lee Jae Sang.
In the letter, NewJeans fans asked for Min Hee Jin's reinstatement as CEO of ADOR.
In the letter, fans expressed their concerns about the disruption that could affect NewJeans.
“We believe that the achievements that NewJeans has achieved in such a short period of time are the result of the synergy between management and production. This has been proven through their success. We are concerned about the changes to ADOR's system and personnel structure. This is an important time for NewJeans as they enter their third year of career. With the group preparing for a new album and a world tour next year, it is incomprehensible to exclude former CEO Min Hee Jin - a capable person - and appoint Kim Joo Young - a person with no experience in the entertainment industry as the new CEO," All Kpop quoted NewJeans' fan letter to HYBE.
In addition, fans also made a number of requests to HYBE and ADOR such as: Prioritizing the opinions of NewJeans members in matters related to the group. Ensuring Min Hee Jin's tenure until November 2026, according to the shareholder agreement. At the same time, taking legal action against defamation, insults and leaks of personal information related to NewJeans members.
Previously, NewJeans members expressed their difficulties when Min Hee Jin was fired. Recently, when appearing at the "YOUSER" event of Seoul Fashion Week 2025, the members also showed signs of fatigue and sadness.
