Responding to the call, many businesses and industry associations have implemented specific solutions in the spirit of "harmonious benefits, shared risks".
Animal feed businesses curb prices
Vietnam's animal feed industry is currently heavily dependent on imported raw materials, with many main types of raw materials mainly from American countries.
Usually, raw materials from the Americas will go by sea through the Atlantic Ocean to the Mediterranean, then through the Suez Canal and the Red Sea to the Indian Ocean and go to ports in Vietnam. With such a maritime route, since the Middle East conflict occurred, the price of imported animal feed raw materials is being strongly affected, when ships carrying soybeans, corn... are forced to avoid the Red Sea, go around the Cape of Good Hope to return to Vietnam.
Despite facing great pressure on animal feed production costs, many companies are taking practical actions to share and accompany farmers.
Mr. Chamnan Wangakkarangkul, Deputy General Director of C.P. Vietnam, said that C.P. Vietnam is making efforts to control the price of finished animal feed. In case raw material costs, production costs, and transportation costs of animal feed increase and prolong, forcing C.P. Vietnam to increase animal feed prices, the company will try to increase at the slowest and lowest possible level.
With Japfa Comfeed Vietnam, the company's solution is to strengthen technical support and breeds for farmers to help them still achieve economic efficiency even when feed prices increase.
Mr. Nguyen Minh Tri, representative of Japfa Comfeed Vietnam Company, shared that recently, due to strong and prolonged fluctuations in transportation costs and input material prices in the world market, Japfa is forced to adjust animal feed prices to ensure maintaining product quality and stable supply for the market.
In parallel with price adjustments, Japfa continues to promote technical and nutritional support programs, focusing on optimizing feed conversion coefficient (FCR), improving livestock efficiency, implementing breed support programs, as well as strengthening training and technical advice for farmers.
Rice businesses proactively purchase
The Middle East conflict is putting the rice industry in a "difficult position", but some businesses in the Mekong Delta region believe that "this is a historic opportunity for the Vietnamese rice industry".
Mr. Pham Hoang Lam, Chairman of the Board of Directors of Lam Rice Group Inc Joint Stock Company (Ho Chi Minh City), said that he sees 3 very big opportunities for the industry in the coming time.
First, in the face of fluctuations, countries are increasingly interested in stable and long-term supply. This will be an opportunity for Vietnam to become a strategic partner in food. Second, markets such as: the United States, Canada, EU are strongly shifting to the fragrant, clean and traceable rice segment, which is an opportunity for rice varieties such as ST25 of Vietnam. Third, the value of rice currently lies not only in production but also in brands, distribution systems and retail channels.
Therefore, for our country to become a market leader, Mr. Lam emphasized that building a true national rice brand, not just "Vietnam Rice" but "Vietnam Premium Rice" with a clear positioning, standards and story will create a breakthrough for the rice industry.
In addition, the rice industry needs to develop 5-10 strong enough enterprises to compete internationally. These enterprises must ensure capital, have global strategies and systems to not only play an export role but also build markets. Especially, enterprises must build a distribution system abroad to master the market.
Leaders of Lam Rice Group committed to investing in raw material areas, improving product quality, accompanying the rice industry to build a Vietnamese rice brand and develop a sustainable international market.
The positive information that Mr. Nguyen Vinh Trong, Director of Viet Hung Co., Ltd. (Dong Thap province) - one of Vietnam's largest rice exporters to the Chinese market, just shared, is that at the beginning of 2026, this market will increase rice imports from Vietnam. Currently, China has consumed more than 60% of the rice import quota for 2026, and is expected to have about 500,000 tons from now until the end of the year.
Meanwhile, the African market still has high demand, so it will continue to increase purchases in the coming months.
With this situation, Mr. Trong assessed that in the coming time, Vietnamese businesses will have more room for growth, proactively build production plans and temporarily purchase and store for farmers.
To proactively respond to the new situation, Chon Chinh Import-Export Company (Dong Thap province) is making efforts to expand and diversify export markets, with the aim of "if there is a traffic jam, we will take another route".
Mr. Truong Van Chinh, Director of Chon Chinh Company, said that in the 2025 - 2026 winter-spring crop, the enterprise is promoting the purchase of about 200,000 tons of rice from farmers. Part of the rice output is traded through partners in Africa, then transferred to the Transaction Center in Dubai.
Mr. Pham Thai Binh, Chairman of the Board of Directors of Trung An High-Tech Agriculture Joint Stock Company (Can Tho City), shared that the business community is ready to accompany the Ministry of Agriculture and Environment, actively purchasing temporarily stored rice for farmers in linked fields.
Currently, Trung An Company is linking to purchase about 9,000 hectares of winter-spring rice, with an output of about 81,000 tons for farmers in the Mekong Delta region. Thanks to participating in the linkage, farmers enjoy a relatively stable price, about 6,000 VND/kg (Dai Thom 8 variety), if it meets standards, it can increase to 6,100 - 6,200 VND/kg.
Rice businesses concretize the call of the Minister of Agriculture and Environment
Mr. Nguyen Viet Anh, General Director of Phuong Dong Food Co., Ltd. (ORICO) said that the capital source for rice purchasing is not a big problem and the enterprise itself is not short of capital thanks to using it for the right purpose. However, with the production scale of the entire Mekong Delta region reaching about 1.5 million hectares in the winter-spring crop, the amount of commercial rice poured into the market in 1 - 1.5 months is beyond the capacity of the entire purchasing system, from traders to businesses. Even when mobilizing maximum capital, businesses throughout the industry can hardly purchase this huge amount of goods.
Mr. Viet Anh added that currently some farmers with capital and storage capacity have proactively stockpiled in the context of low rice prices as they are now. However, from a macroeconomic perspective for the whole region, he hopes to have a large enough storage system for farmers to send rice in, and when the price is good, they will sell it. Only when people proactively decide when to sell, the story of "bumper crop, price drop" will not recur.
Mr. Vuong Quoc Nam, Vice Chairman of Can Tho City People's Committee, emphasized the important role of the Ministry of Agriculture and Environment in proposing long-term solutions. It is noteworthy that the expansion of the function of the State Reserve Fund not only serves the purpose of food security but also participates in regulating the market in a commercial direction.
In addition, accelerating the implementation of the Project on 1 million hectares of high-quality rice is also expected to create a major shift for the industry. When production is standardized and linked to market demand, businesses will reduce quality risks, and farmers will have the opportunity to improve product value.
Another story is the brand story, although mentioned a lot, it is still very difficult to implement. In fact, most Vietnamese rice is still being exported in the form of OEM - processing and packaging under the importer's brand. This means that Vietnamese businesses almost cannot control the final distribution stage.
If you want to go against this story, putting the Vietnamese Rice brand in the international market, ORICO General Director Nguyen Viet Anh said that businesses must simultaneously solve the problem of retail distribution, inventory and understanding of the local market. This requires very large resources and high risks.
Mr. Viet Anh said that Vietnamese rice businesses are assessed as dynamic and highly adaptable. However, penetrating high-end markets such as the EU, the United States or Japan still faces many barriers, especially standards on pesticide residues.
The 3-crop/year intensive farming model, although helping to increase output, inadvertently creates pressure on the environment and quality. Many businesses have exported to demanding markets but were returned goods and had to bear very large costs. This shows that if not adjusted from the root, that is, building a separate production process, market upgrading is only short-term.
Meanwhile, traditional and developing markets such as Africa will open up many opportunities for Vietnamese rice exports, but also pose risks in terms of payment and distribution systems.
According to Mr. Do Ha Nam, Chairman of the Vietnam Food Association (VFA), countries such as Ivory Coast or Ghana are becoming the gateway to bring Vietnamese rice deep into the continent. Consumers here prefer Vietnamese rice because of its soft, fragrant quality, but businesses must accept attaching the brand of their partners. Therefore, to improve value, Vietnamese rice businesses need to gradually build their own distribution systems.
In the current "price storm" context, the solution proposed by the Vietnam Food Association is that the State Bank has preferential interest rate policies (5 - 7%) for businesses with temporary purchase contracts, helping to stabilize rice prices and help businesses overcome the pressure of the foreign market.
At the same time, the Vietnam Food Association as well as the rice industry business community will accompany the Ministry of Agriculture and Environment to participate in trade promotion programs, closely monitor market information to have appropriate production and business strategies in the current context.
Poultry industry commits to maintaining stable supply and reasonable selling prices
Dr. Nguyen Thanh Son, Chairman of the Vietnam Poultry Association, affirmed that Minister Tran Duc Thang's call for the spirit of "harmonious benefits, shared risks" is being concretized by member businesses of the Vietnam Poultry Association through many practical actions in the context of the Middle East conflict putting pressure on production costs.
First, stabilize and reduce operating costs. Many large enterprises in the Association have proactively implemented measures to curb price increases such as reducing operating costs. Animal feed and veterinary medicine production enterprises are making efforts to optimize processes, cut intermediary costs to maintain stability or reduce selling prices to farmers.
Second, commitment to companionship. Units such as: C.P. Vietnam Group Joint Stock Company, Dabaco Vietnam Group Joint Stock Company, De Heus Vietnam, Hung Nhon Group, Minh Du Poultry Seed Co., Ltd., Tafa Vietnam Group Joint Stock Company, Olmix Asialand Vietnam Co., Ltd., Ky Nguyen Xanh Agriculture Joint Stock Company, Asia Chau Veterinary Medicine Co., Ltd., VMC Vietnam Company, Greenvet Veterinary Joint Stock Company, Hanvet Pharmaceutical and Veterinary Materials Joint Stock Company... participate in committing to maintain stable supply, reasonable selling prices, minimizing the shift of all logistics cost pressure to output product prices for member businesses and farmers.
Third, promote intra-bloc trade. Accordingly, the Association plays a connecting role for businesses to cooperate closely with each other, prioritize using intra-bloc products, and encourage member farms and livestock households to use breeds and feed from production enterprises within the same Association at preferential prices than the market.
Fourth, build a closed value chain. Promote horizontal linkages between businesses in the stages of seed production, feed, slaughtering and distribution to minimize intermediate levels, helping to reduce input costs by at least 10%.
Fifth, direct support and market risk sharing. Businesses are committed to maintaining the purchase of commercial poultry for linked households even when the market fluctuates or supply exceeds demand, in order to avoid the situation of "bumper crop, price drop".
To help the poultry industry stand firm against shocks from geopolitical conflicts and increased input costs, from the perspective of the Association, Dr. Nguyen Thanh Son focuses on proposing 4 core policy groups.
First, there needs to be a special credit package. It is proposed that the Government direct commercial banks to implement preferential loan packages with interest rates, 2-3% lower than the general level, specifically for livestock households and poultry businesses to maintain production. Currently, the loan interest rate level is too high. Allow debt extension, keep the debt group unchanged for businesses facing temporary difficulties due to soaring logistics and feed costs, avoiding disruption of production capital flows.
Second, accelerate administrative procedure reform, especially in the fields of quarantine, import and export, and registration of livestock products, creating conditions for businesses to expand markets.
Third, import control. Tighten quarantine and technical barriers for cheap imported chicken meat and white organs of unknown origin overflowing the border to protect domestic production.
Fourth, the Government needs to have a mechanism to support domestic transportation costs or prioritize essential agricultural products, in order to partially compensate for the increase in international sea freight rates.
Fertilizer industry enterprises are carefully considering prices
In the context of high fertilizer prices globally due to the Middle East conflict and many major producing countries restricting exports, the prices of many types of fertilizers in Vietnam have also increased in recent days. Meanwhile, the prices of many key agricultural products are trending down. The most worrying thing is the price of rice when it is at a low level.
Faced with that situation, some leading fertilizer enterprises have taken practical actions to share the difficulties of farmers, including Binh Dien Fertilizer Joint Stock Company.
Mr. Phan Van Tam, Deputy General Director of Binh Dien Fertilizer Joint Stock Company, said that until March 25, 2026, although many types of fertilizers on the market have increased in price, Binh Dien still maintained the price of the company's fertilizers, without any change compared to the end of 2025.
The reason Binh Dien can maintain fertilizer prices until March 25 is because thanks to good relationships with traditional partners, the company has prepared a source of good quality raw materials at stable prices, ensuring production and supply for market demand in the entire first quarter of 2026.
Starting from March 26, because the old raw material source has run out, Binh Dien has to produce from new raw material sources that have already increased quite a lot due to the impact of the Middle East conflict.
However, to share the difficulties of farmers at this time, Binh Dien has calculated and considered very carefully and will only increase prices by 5-10%. This is a great effort of Binh Dien when the prices of many types of raw materials have increased very strongly (urea prices increased from about 12,000 VND/kg to 18,000 VND/kg, which is an increase of up to 50%).
At the same time, Binh Dien promotes support for farmers with good farming solutions to help farmers use fertilizers economically and more effectively than before. Reality shows that when farmers approach and apply methodical good farming methods, it will reduce about 20% of fertilizer in the fields. This reduction is very meaningful, especially when fertilizer prices increase.
Some other fertilizer businesses are also considering very carefully when they are forced to increase fertilizer prices at this time to be able to share the difficulties of farmers.
Mr. Vu Dinh Tuan, Head of Business Department of Ca Mau Fertilizer, shared: "Regarding output, we will also have to adjust selling prices accordingly. However, if we bring the price level of enterprises to the world price level, it is very pitiful for farmers. Because rice prices, especially in the Southwest, are almost unchanged and maintained at a very low level. So when deciding to increase prices, we also consider very carefully. Because it will affect the farming efficiency of farmers".
Seedling businesses reduce costs, accept profit reduction
Mr. Tran Xuan Dinh, Vice Chairman cum General Secretary of the Vietnam Seed Trade Association (VSTA) said that for the seed industry, production - business and transportation activities are clearly seasonal. Therefore, the impact from the Middle East conflict at the present time has not greatly affected the domestic rice seed production chain. The reason is that the peak of purchasing, processing, circulating and supplying seeds to the northern, central and Central Highlands provinces is more than 1 month away from starting.
In the Mekong Delta region, the winter-spring crop is in the harvest stage, and the summer-autumn crop is just starting. This helps domestic production somewhat "avoid" the most stressful time of the market. It is expected that when entering the peak season, the price and logistics situation will gradually stabilize again.
However, some impacts are still present, especially in the import stage. Exchange rate fluctuations, increased transportation and insurance costs can increase the cost of seeds when they reach farmers. This is noteworthy for vegetable seeds, as Vietnam currently still has to import about 75 - 85%.
Faced with the current difficulties, VSTA member businesses will proactively reduce costs, optimize in all stages of the production chain to stabilize costs, accept profit reduction to maintain market stability.
In "difficulty reveals wisdom", in challenges that open up opportunities, this is the time for businesses to improve production management and sales management capacity; improve processes, promote the application of information technology, even artificial intelligence in research, production and business of plant varieties. At the same time, restructuring distribution channels and reducing intermediaries will contribute to bringing seed prices to farmers at a more reasonable level.
However, for Vietnam's seed industry to improve its autonomy, Mr. Dinh proposed that there needs to be a long-term strategy for developing and modernizing the seed industry.
First of all, ministries and sectors need to clearly define the role of seeds and seeds as a "breakthrough" in the crop production chain, with a vision of 10, 20, 30 years. At the same time, it is necessary to strengthen the capacity to forecast and assess the impact of domestic and foreign factors to ensure supply-demand balance and seed industry security, towards stable and sustainable development.
Second, promote research and breeding. Science and technology in breeding is currently developing quite rapidly with successful results beyond expectations, so Vietnam needs to proactively invest, take the lead, and effectively utilize new technologies such as gene editing breeds, resistance breeds, high-quality breeds, hybrid advantage breeds and fixed hybrid advantage technologies.
Third, focus on investing in post-harvest technology, especially processing, preservation and packaging of seeds, in order to improve quality and reduce losses in the supply chain.
Fourth, regarding policies and institutions, it is necessary to consider adjusting investment resources for the National Seed Program; improve research processes and procedures in a more streamlined and flexible direction, applying the mechanism of contracting and ordering. At the same time, it is necessary to reasonably balance the role between the public and private sectors, and continue to maintain policies to support businesses participating in the production of original seeds and super-original varieties according to the orientation of the Seed Program for the period 2021 - 2030.
Fifth, continue to improve the legal system, review and amend relevant regulations such as the Law on Crop Production and guiding documents, in order to create a more open and favorable environment for businesses to invest in research, production and business of plant varieties.
