Sharing 2024 dividends to 50% thanks to positive business results
This result is achieved thanks to the strategic steps and persistent efforts of the enterprise focusing on the goals of improving trade efficiency, enhancing market coverage and promoting capacity in the fields of innovation, innovation, production as well as supply.
Although 2024 is considered a challenging year for the beer industry - due to the impact of alcohol concentration control policies, high pressure on input material costs, pressure from special consumption tax policies, changes in consumption habits, and increasingly fierce competition in the market, Sabeco has maintained resilience and flexible response to achieve positive results.
The results achieved not only show strong resilience, but also affirm the outstanding strength of a focused strategy to make SABECO a future- ready enterprise while still preserving Vietnamese cultural identity.
Mr. Lester Tan, General Director of Sabeco, shared: “In 2024, Giap Thin year, it was really a special milestone for Sabeco. We not only overcome the challenge but also take advantage of them to create stronger growth momentum. Looking at the future, we are committed to continuing to maintain the momentum of development - pursuing sustainable growth, maximizing profits and exploiting new and consistent associations. Along with the beliefs of the shareholders, I believe that Sabeco will continue to be stable on the growth journey.
2024: Five pillars for breakthrough and growth transformation
SABECO's success in 2024 focuses on three strategic pillars:
● Optimizing trade activities: Over the past year, SABECO has strengthened the position of the enterprise in the market through marketing initiatives and brand building based on understanding regional and Vietnamese identity. Thanks to that, Saigon Beer maintains its position in the group of leading brands most chosen in rural areas and 4 major cities. At the same time, SABECO also promotes e-commerce channels to better serve new shopping habits, especially in the segment of young users and urban residents.
● Supply chain & production efficiency: SABECO accelerates its supply chain modernization strategy through investments in logistics, purchasing and production systems. The upgrading of warehouse and logistics management has contributed to improving the quality of goods delivery services, optimizing cost efficiency. In November 2024, SABECO officially launched the SABECO Brewery Research and Development Center (SRC), marking a new step forward for the enterprise in its journey towards the goal of bringing advanced technology and creating international-class quality products for the domestic beer market, contributing to enhancing the position of a proud Vietnamese brand for consumers.
● ESG Commitment: ESG Principles (Environment - Society - Governance) are an important part of SABECO's business philosophy. In the environmental field, SABECO promotes the application of solar energy and improves water efficiency. 2024 also marks the first time SABECO has launched a survey "Intensive employee Connection", aiming to promote a more integrated working environment, while continuing to cooperate closely with central and local governments to support community development activities. In terms of governance, the enterprise has strengthened corporate governance activities through two Committees under the Board of Directors (Auditing Committee and Sustainable Development Risk Management Committee), and is preparing to deploy a third Committee. Thanks to that, SABECO has been recognized as one of the Top 100 Sustainable Development Enterprises (CSI100) and Top 100 Best Places to Work in Vietnam (Anphabe).
The advanced strategies in 2024 not only strengthen SABECO's solid foundation but also bring positive results, creating momentum for the company to continue to grow in 2025 and the future. With the recognized achievements, SABECO aims to adapt to the changing market context and maintain its position as one of the leading companies in Vietnam.
Expected development momentum in 2025
Entering 2025, in the context of many economic challenges, SABECO is committed to maintaining the core principles that have been and are guiding SABECO's development. Accordingly, the company sets a profit growth target after tax of 8%, and proposes a cash dividend payment of 50%.
● Supply & production chain efficiency: The company continues to strengthen the supply chain, enhance digital channels and focus on sustainable development factors through the application of renewable energy in operations
● Optimizing product portfolio and expanding market: SABECO maintains its commitment to promote sustainable growth through brand building, innovation and enhancing operational efficiency. The company will further promote its presence in the market with strategies to strengthen brand assets, optimize distribution strategies and expand domestic and foreign markets.
● Brand innovation: Continue to focus on research and development to innovate and improve product quality. Improve and upgrade the product portfolio to reach a new generation of consumers. By improving operational efficiency and taking advantage of domestic and international experience, SABECO is confident that it can maintain adaptability and focus on long-term success.
● Commitment to sustainable development: SABECO is committed to developing in an innovative, sustainable and community-based direction through responsible resource management, improving operational efficiency, as well as focusing on employee and community development. Thereby, continuing to build SABECO as a sustainable development enterprise, creating long-term positive impacts on the environment and society.
Mr. Koh Poh Tiong, Chairman of SABECO's Board of Directors shared: "The achievements in 2024 are a testament to SABECO's resilience, growth, innovation spirit and commitment to achieving excellent results. Looking at the orientation in the coming time, we will continue to consider and closely monitor the changes in the macro economy and geopolitics. However, we are also cautiously optimistic about the future and ready to seize the opportunities ahead.
With the above target strategy, SABECO will continue to be steadfast and make efforts on the journey to strengthen the corporate position, promote growth goals, and bring positive and sustainable values not only to the company, to shareholders, but also to the community.
