Discover the unique market in Binh Dinh, which only meets once a year

    Hoài Phương - Dũng Nhân |

    For nearly 300 years, the Go Market Festival in Binh Dinh - a market that only meets once a year - has been an opportunity for people to exchange fortune and pray for good luck at the beginning of the year.

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    On the first day of the Lunar New Year 2025 (January 29), the atmosphere in Phong Thanh neighborhood (Tuy Phuoc town, Tuy Phuoc district) became bustling with the Go Market Festival - a unique market in Binh Dinh, which only opens once a year on the first day of the new year. Photo: Dung Nhan
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    For nearly 300 years, the Go Market Festival has maintained the rustic features of a traditional rural market. The elders say that the Go Market Festival originated during the Tay Son period. During Tet, the king was afraid that the soldiers would be sad and miss their families, so he opened the Go Market for the people and soldiers to have fun... Photo: Dung Nhan
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    Betel and areca nuts are the two items that locals and tourists choose to buy the most at Go market on the first day of the year, as associated with the folk song "At the beginning of the year, I pick up luck to pray for love - I carry betel and areca nuts to Go market". Photo: Dung Nhan
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    Ms. Nguyen Thi Hong (39 years old, living in Tuy Phuoc town) shared: "For the past 15 years, I have not been absent from any Go market session. For the people here, this market session is an opportunity to pick the first buds of the new year, praying for good luck for the family." Photo: Dung Nhan
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    The items sold at Go market are mostly homegrown, from vegetables and squash to fresh produce like shrimp and fish, but the main items are betel, papaya, salt and rice. Photo: Dung Nhan
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    Locals and tourists eagerly participate in the Go Du Spring Market Festival to buy and sell, exchange fortune at the beginning of the year, and pray for luck. Photo: Dung Nhan
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    From early morning, the "small traders" bring home-grown products to Go market to sell for the first luck of the year. Photo: Dung Nhan
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    With its own unique features, Go market was ranked by the Vietnam Book of Records Center as one of the “100 most unique markets in Vietnam”. Photo: Dung Nhan
    Hoài Phương - Dũng Nhân
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