According to Lao Dong on November 2, despite the cold rain and cold air at the beginning of the season, right from the first opening hours of the main gate area, a large number of people lined up to enter the 2025 Autumn Fair to visit, shop and enjoy the traditional cultural space of the three regions.
Ms. Nguyen Thi Tuoi (Ha Dong, Hanoi) said: "Although the road is long and the weather is cold, it is a Sunday off, so I still take advantage of going early. After a week of working, I came here to walk around, enjoy the cuisine, and buy some household items. Waiting in the rain makes me happy, like when I was a kid going to a village festival".

The fair takes place on an area of over 130,000 m2, with 3,000 standard booths, the fair brings together nearly 2,500 businesses from all over the country to display OCOP products, handicrafts, culinary specialties and household appliances... Many booths of over 34 provinces are decorated with the identity of each locality. Every booth rang out to introduce and invite them to try the restaurant's food.
Ms. Tran Thi Mai Phuong (Cau Giay, Hanoi) has just chosen a sticky dried rose and shared that despite the cold wind and rain, she still has to go on a weekend because she heard her friends go first to introduce a lot of delicious food to the Autumn Fair.
"I see that the fair has many quality specialties from 3 regions, from Northern candy, Central shrimp paste to coffee, and dried fruits from the South. I bought it to give to my brothers and my family for gradual use. Moreover, going to a fair like this is also a way to relax, both shopping and experiencing because it is rare for the cuisine, shopping, and culture of the whole country to converge in one place like this" - Ms. Phuong said.

Another place that has caused many people to stay for a long time is the cultural and culinary experience area. The folk game area and stage are also crowded. Ms. Nguyen Thi Dung (Cau Giay, Hanoi) took her two children out to play and said she wanted to let them go to experience traditional culture and cuisine.
"Coming here, children can watch the hexagonal tofu, eat banh khuc, banh gai, see puppets and sculptors. It is still cold like this but it is still crowded, I think it is because there are many dining and entertainment areas here to experience" - Ms. Dung shared.

The company's booths also received strong support from the people. Green, environmentally friendly product introduction stalls, or booths encouraging "Vietnamese people using Vietnamese goods" are full of customers.
At the industrial equipment exhibition area, the booth of Winci Vietnam Company is always bustling with visitors.
Mr. Tran Hoai Duc - the company's sales staff - was busy introducing the product, unable to hide his joy: "This market is really beyond expectations. After only a few days, the number of visitors increased many times, and sales were also much higher than in previous months. This is not only an opportunity to promote the brand but also helps us directly reach potential customers and receive very positive feedback".