Following the success of the summer promotion program taking place from July 2024 to September 2024, the National Payment Corporation of Vietnam (NAPAS) and the global payment technology company Mastercard continue to coordinate to implement the program "Touch delicate - Live stylishly" during the year-end festival, taking place from now until the end of December 2024 to promote contactless payment, encouraging people to become familiar with the new payment method.
The summer promotion program taking place at nearly 6,000 points of sale in Payoo's payment acceptance network nationwide has achieved positive results, with the number of card-touch transactions increasing by 38% during the promotion period, showing that consumers are interested in and choose this payment method instead of other traditional methods.
This is also a popular payment trend in the world, as contactless payment increasingly demonstrates speed, convenience, security and safety.
From the success of the summer promotion program, NAPAS, Mastercard and Payoo continue to implement the year-end holiday promotion program within the framework of "Touching sophistication - Living in style" with similar rules at nearly 20 partners with more than 6,000 points of sale in Payoo's payment acceptance network nationwide, with a variety of fields: supermarkets, convenience stores, food services, entertainment, pharmaceuticals, education,...
Accordingly, during the specific application period for each incentive program, customers will receive a discount in amount or percentage of the order value when shopping and paying with NAPAS and Mastercard contactless technology cards issued by banks and financial companies.
Major brands applying year-end discount promotions include: AEON MALL system nationwide; Long Chau pharmacy system; An Khang pharmacy; supermarket chains Bach Hoa Xanh, 3 Sach Mart; convenience store chains FamilyMart, Ministop; food service chain McDonald's, English education center system Yola, Wall Street English, etc. Outstanding promotional programs include:
(1) Get 20,000 VND off when paying for orders from 40,000 VND at McDonald's chain stores; Long Chau pharmacy system; FamilyMart and Ministop convenience store chains
(2) Get 15% discount up to 100,000 VND for each shopping order at the chain of seven AEON MALL shopping centers in Ha Dong, Long Bien, Hai Phong, Binh Tan, Tan Phu, Binh Duong and Hue; 3 Sach Mart supermarket system.
(3) Get 15% discount up to 500,000 VND for each order of English course payment at YOLA and Wall Street English, applicable for both full payment and installment payment.
(4) Get 15% off, up to 50,000 VND, when paying for your order at An Khang pharmacy system or Bach Hoa Xanh supermarket system.
This year-end promotion program is also implemented at the "golden time" when the market simultaneously experiences major stimulus occasions such as: Black Friday, Christmas and New Year.
In addition, the program also resonates with the "National Concentrated Promotion 2024 - Vietnam Grand Sale 2024" activity nationwide launched by the Ministry of Industry and Trade to bring practical benefits to cardholders when shopping and support businesses to soon achieve their business goals.
NAPAS, Mastercard and Payoo have collaborated on many initiatives, benefiting Vietnamese consumers, from festive season campaigns to social security programs.
Along with the promotion program, NAPAS, Mastercard and Payoo previously launched the social security program "Touch to share, Give hope", thereby giving away 2,010 free screenings for 4 cancers to disadvantaged women in Hanoi and Ho Chi Minh City, and committed to supporting 200 intensive screenings (worth 5 million VND/screening) for women at high risk of the disease.
The program has recorded millions of card taps at stores and tens of thousands of shares of the hashtag #chamsechia on social networks, contributing a total of 3.5 billion VND to the free cancer screening project for women.
Domestic cards (NAPAS cards) are payment cards issued by 64 Vietnamese banks and financial companies, with card numbers starting with 9704. Domestic cards apply advanced chip technology, implemented according to the VCCS standards issued by NAPAS, on the basis of conformity and compliance with the regulations in the State Bank's Basic Standards for domestic chip cards and international EMV standards.
Currently, NAPAS cards are accepted for payment at service providers that have installed payment acceptance devices (POS/ mPOS) of banks nationwide. In addition, NAPAS cards are used for online payment on e-commerce sites, online payment sites on the National Public Service Portal and VNeID application,...
Not only domestically, NAPAS cardholders can use payment services in Korea and cash withdrawal services in some countries such as Thailand, Malaysia, Laos, and Korea.
