Accompanying the business household and individual business community in the digital age, VietinBank in coordination with TikTok Shop is implementing the Mega Training Bootcamp program series, launched in Ho Chi Minh City (March 12, 2026) and continuing in Hanoi (March 27, 2026), attracting more than 600 sellers to participate at both bridge points, creating a continuous journey from inspiration to real combat.
Launching in Ho Chi Minh City: Opening up opportunities in the digital business era
In Ho Chi Minh City, Mega Training Bootcamp marks the beginning of a series of programs with the participation of the sales community from many fields such as fashion, cosmetics, consumer goods and creative products on digital platforms.
The program brings a connection - sharing - trend update space, helping sellers access basic knowledge about booth operation, content building and business efficiency optimization on TikTok Shop.
Through in-depth training content and workshops, participants were:
- Update business trends and operating strategies on TikTok Shop
- Practice livestreaming skills and build attractive sales videos
- Access to financial solutions and specialized policies for Business households from VietinBank
- Direct consultation and account opening support right at the program
Not only stopping at providing knowledge, the program also contributes to opening up digital business thinking, helping sellers gradually adapt and seize opportunities in the context of strong e-commerce development.

Explosion in Hanoi: Deepening real combat, connecting the community
If Ho Chi Minh City is a directional starting point, then Hanoi is a "real-world" highlight - where the content is deeply explored into the specific problems that sellers are facing every day.
Here, participants not only receive knowledge but also directly exchange and analyze real-life situations, from booth operation, content optimization to improving conversion rates. The increasing two-way interaction has created a dynamic learning space where each salesperson is both a learner and a sharer of experience.
VietinBank – Accompanying throughout the digital business journey
Throughout the two stops, VietinBank not only plays the role of co-organizer but also brings a financial solution system designed according to the "journey" of the seller - from starting, operating to expanding scale.
Flexible capital solutions, cash flow optimization and financial management have helped customers improve business efficiency, while shortening the process of accessing resources through "necessary - timely" consulting right at the event.
Proactively accompanying customers not only shows the orientation of putting customers at the center, but also shows VietinBank's increasingly clear role in supporting the business community to adapt to the digital environment.
Sharing after the program, Ms. Hoang Van - Ben Nghe ward, a cosmetics saleswoman - said: "Previously, I mainly sold goods based on experience, not really understanding how to operate on TikTok Shop. After Bootcamp, I learned how to make more methodical content, understand how to optimize livestream and especially how to manage cash flow more effectively thanks to solutions from VietinBank. This helps me feel more confident when expanding my business.
Spreading and continuing
Closing two stops in Ho Chi Minh City and Hanoi, Mega Training Bootcamp not only brings value in knowledge, but also creates a connected, proactive and ready-to-develop sustainably sales community.
And that journey will continue – at the next stops of Mega Training Bootcamp across the country.