SJC gold bar price decreased by up to 17.3 million VND/tael
On July 15, 2026, SJC gold bar prices at DOJI Group were listed at 145.5-148.5 million VND/tael (buying - selling).
Compared to January 15, 2026, the buying price at this enterprise decreased by 15.3 million VND/tael, from 160.8 million VND/tael to 145.5 million VND/tael. The selling price decreased by 14.3 million VND/tael, from 162.8 million VND/tael to 148.5 million VND/tael.
Gold bar buyers at DOJI on January 15, if resold on July 15, are losing 17.3 million VND/tael.

At Bao Tin Minh Chau, SJC gold bar price on July 15 was listed at 143.5-147.5 million VND/tael. After 6 months, the buying price decreased by 17.3 million VND/tael, while the selling price decreased by 15.3 million VND/tael.
With the current repurchase price, SJC gold bar buyers at Bao Tin Minh Chau from January 15 are losing 19.3 million VND/tael. This is the highest loss among the surveyed brands.
At the same time, Phu Quy listed the price of SJC gold bars at 145-148.5 million VND/tael. Compared to 6 months ago, the buying price decreased by 15 million VND/tael, and the selling price decreased by 14.3 million VND/tael.
Gold bar buyers in Phu Quy from January 15, if sold at the present time, will lose about 17.8 million VND/tael.
9999 gold rings cause buyers to lose 17-19.3 million VND/tael
Not only SJC gold bars, 9999 gold ring prices also decreased sharply in 6 months.
At DOJI, the price of gold rings on July 15 was listed at 143.5-147.5 million VND/tael. Compared to January 15, the buying price decreased by 14.5 million VND/tael, while the selling price decreased by 13.5 million VND/tael.
Gold ring buyers at DOJI 6 months ago are losing about 17.5 million VND/tael if sold at the present time.
Bao Tin Minh Chau listed gold rings at 143.5-147.5 million VND/tael. The buying price decreased by 16.3 million VND/tael and the selling price decreased by 15.3 million VND/tael compared to January 15.
Gold ring buyers at this brand are suffering a loss of 19.3 million VND/tael.
In Phu Quy, the price of gold rings was listed at 144-147.5 million VND/tael. After 6 months, the buying price decreased by 14 million VND/tael, and the selling price decreased by 13.5 million VND/tael.
If you buy gold rings on January 15 and resell them on July 15, buyers will lose about 17 million VND/tael, not including other incurred costs.

World gold prices fall by more than 568 USD/ounce
Following the trend of the domestic market, world gold prices fell from 4,609.9 USD/ounce on January 15 to 4,032.4 USD/ounce on July 15. Thus, the price of the precious metal has decreased by 568.5 USD/ounce, equivalent to about 12.4% after 6 months.
This development shows that buying gold at high prices poses great risks, especially during a period of strong market volatility. People should not run after the fear of missing opportunities (FOMO), borrow money or pour all capital to buy gold when prices rise sharply.
Besides the risk of price continued adjustment, the buying - selling difference is currently commonly from 3-4 million VND/tael, causing buyers to suffer losses immediately after trading. In case world gold prices continue to fall deeply, the domestic gold market may face additional adjustment pressure, increasing losses for buyers in high price zones.
The information in the article is for reference only, not an investment recommendation; people need to carefully consider their financial capacity and market risks before deciding to buy or sell gold.
