The trailer just released by "Minions & Monsters" quickly became a topic of discussion when using "How You Like That" as background music for climactic scenes. The powerful EDM melody and the characteristic bass of the song contribute to increasing the tempo for a series of chaotic and humorous situations revolving around familiar Minion characters.
In the introduction, the Minions appear on the film set with the ambition to make a spectacular monster film. However, from the initial "special effects" experiments, they unintentionally release supernatural creatures, making everything out of control. It is in these intense action scenes that the chorus of "How You Like That" is included, creating a sound highlight and making the trailer more dramatic.
The selection of Blackpink's song is considered a calculated step in the promotion strategy. "How You Like That" is one of the group's biggest hits, creating a global effect right from its release, with the message of overcoming adversity and asserting oneself. This spirit is considered suitable for the journey of Minions when facing the consequences of their own mistakes.
Minions & Monsters" directed by Pierre Coffin, belonging to the film universe "Despicable Me". This is a new film focused on Minions, set in Hollywood in the 1920s, telling the story of a group of characters dreaming of becoming famous in the golden age of cinema. The film is scheduled to premiere on July 1, 2026 after the release schedule was adjusted earlier than the original plan.
The appearance of Blackpink in the trailer continues to show the trend of Hollywood film studios actively using global pop music to expand their audience attraction. Previously, products of the "Despicable Me" brand were famous for incorporating modern music into promotional campaigns, creating many memorable moments.
For Blackpink, the fact that the song was chosen for a large-scale animated project is proof of the group's spread beyond the music field. Not only dominating charts and digital platforms, the group is also gradually affirming its position in international entertainment projects, from fashion, advertising to cinema.