According to Korean media, with 18.4 million views on Netflix (which is the total number of viewers, including live viewing plus replays in the first 24 hours) that BTS achieved, this is one of the online music events with the largest audience in recent times.
The show was held at Gwanghwamun Square on March 21, marking BTS's official reunion after nearly four years. On Netflix's weekly content chart, the show recorded 13.1 million views (which is the data for the Netflix chart, calculated according to the formula: total viewing time divided by show duration), ranking first among non-English programs with a significant gap.
Not only stopping at the number of viewers, BTS's spread is also clearly shown on digital platforms. Netflix said that content related to the group on official channels has reached 2.62 billion views. Hashtags about BTS and Netflix have simultaneously become a trend in many countries such as the US, South Korea, Philippines, Australia, Malaysia, India, Thailand, Argentina, UK and Turkey.
The album "Arirang" - the product marking the group's comeback also quickly topped the weekly charts in 24 countries, and also entered the Top 10 in a total of 80 countries and territories. This achievement shows BTS's persistent influence in the international music market.
Variety magazine commented that the program's success was not surprising, because BTS had created a global phenomenon before. This is also the first time the group has appeared together on stage since completing their military service.
Previously, BTS temporarily suspended operations in December 2022 when the first member enlisted, and by June last year, all seven members had completed compulsory service.
According to the plan, Netflix will continue to release the documentary "BTS: The Return" on March 27, recording the preparation process for the new album. With a series of impressive achievements, BTS's comeback is considered one of the most prominent music events of 2026.
