The collection includes two limited edition products: a 350ml All Day Slim Luxe Bottle priced at $45 and a 900ml glass cup priced at $75. Meanwhile, a regular Stanley cup costs just $25 to $45.
Right after opening for sale, the collection recorded impressive sales, reaching more than one billion won (equivalent to about 18 billion VND) in just one day in Korea. However, the high price of nearly double the product has often aroused many mixed opinions.
Some audiences think that the product is "excessively expensive", "the design is not outstanding compared to the price" and think that brands often take advantage of famous people's names to raise prices. Some opinions recommend that consumers should consider carefully before buying this type of collaborative product.
On the other hand, many fans think the price is completely reasonable because this is a limited edition, with special engraved details and accessories such as a lock hook. One viewer commented: "When Jennie collaborates with a brand, I always support it. This design is also very beautiful, worthy of being collected.
Despite the controversy, the Stanley Jennie cup still created a "fever" in the market, showing the strong personal brand appeal of the YG singer.
