When dating game shows are out of date

NGỌC DỦ |

There was a time when it was "made waves" on TV, but now, dating game shows that were once familiar to audiences have disappeared, even without any signs of producing a new season.

gameduated dating game show

The dating game show once caused a storm on television. This is where many couples got married, got to know each other and started dating in real life. However, in the past 2 years, popular dating game shows have suddenly disappeared. These include: Who is that person, Love journey, Rapid couple marriage...

In particular, "Who is that person" was once the dating game show that attracted the most attention when there were the participation of prominent stars such as: Tran Thanh, Huong Giang, Minh Tu... This game show aired until 2023 but was temporarily suspended and showed no signs of returning.

It can be seen that, in fact, although Who is That in 2023 has had many innovations, after many seasons on air, keeping the heat will be a difficult problem for the producer to keep loyal audiences.

"To tinh dep nhat my" used to be a dating game show, connecting couples loved by young people. However, this game show gradually sank into forgetfulness and the program has not returned to broadcast. The reason is that this game show is considered to be mainly PR for players (young singers and actors), lacking authenticity and disappointing the audience.

Similarly, Hanh co tinh yeu is a dating game show that once attracted attention but then became involved in a scandal that caused a stir from a male Hue guest who proposed a wife selection standard and was criticized for disregarding women, the producer used tricks to attract offensive views. That made this dating game show unpopular with the audience and Hanh co yeu thuong was not produced for new seasons afterwards.

A rare dating game show that has been broadcast recently is Paradise Island. This is a dating game show with the participation of both Vietnamese and Korean artists. Initially, this dating game show also received some attention, but gradually what the audience remembered was the noise of the show.

Why is dating show fading away?

Up to now, You Want to date is the only dating show that has been on air since it first aired in 2013. After more than 1,000 episodes, the show is considered the longest-running dating show. Although it no longer creates the same attraction as before, the producer still maintains the broadcast to serve a loyal audience.

Although it also faced many controversies from players, "You want to date" is still considered a high-reality dating game show when the number of couples getting married and dating has reached several hundred couples.

However, in general, it can be seen that the general formula of the above dating game shows often chooses shock elements and controversial statements to attract the attention of the audience. This is considered the reason why dating game shows are unlikely to maintain their appeal because the audience is unfollowing them.

Explaining the story of game shows using too many drama elements, Master of Psychology Le Nguyen Anh Khoi - CEO of Clink Company, Ho Chi Minh City - analyzed: "Abusing tricks has made dating game shows gradually become offensive in the eyes of the audience. In particular, some players with appearances and purposes are mentioned and understood to have other motives such as wanting to become famous, wanting to enter showbiz rather than finding the other half. Tricks to make game shows attractive are necessary, that is the vital factor that determines success or failure. However, manufacturers need to balance to avoid abuse".

Master Anh Khoi added that another reason why dating game shows no longer have a place to live is because currently, many entertainment programs, reality game shows such as Anh trai say hi, Sister Who Makes Wave... take up a large viewership market share, making dating shows uncompetitive. In addition, music game shows are more likely to generate profits for producers, so they will be favored for production over dating game shows.

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