On the afternoon of October 3, a street festival took place at the 6-way intersection monument (Buon Ma Thuot city, Dak Lak province). This is one of the important activities within the framework of the 9th Buon Ma Thuot Coffee Festival in 2025.

Participating in the parade and exchange were media ambassadors, beauty queens, and famous beauties. Including Miss Universe Vietnam 2017, Top 5 Miss Universe World 2018 H'Hen Nie; Miss Tourism Ambassador of Vietnam 2024 Dinh Thi Hoa...

In addition, there are art troupes from some countries; artisans, artists, students, children; staff, workers of enterprises, business establishments, factories and coffee farmers...
In total, nearly 2,000 artists including artisans and actors participated in the performance at the Buon Ma Thuot Street Festival.
Witnessing the street festival for the first time, Ms. Tran Quynh Anh (a tourist from Thua Thien - Hue) shared: "The festival was prepared very elaborately, methodically, and colorfully by the organizers. What impressed me most was the art troupes in costumes imbued with the identity of the Central Highlands moving on the road.
The image of workers and farmers associated with the coffee bean symbol makes visitors even more impressed with the development and friendliness of Buon Ma Thuot urban area".

Art troupes and parade cars will gather on Nguyen Cong Tru - Le Duan Street and travel along Nguyen Tat Thanh Street. At the intersection of Nguyen Tat Thanh and Tran Hung Dao, the pedestrian group turning around Tran Hung Dao - Truong Chinh - ends at 10/3 Square.
According to the Organizing Committee of the 9th Buon Ma Thuot Coffee Festival, this is an opening activity with strong and positive energy. Thereby, to spread the message of love for coffee and pride in Vietnamese agricultural products, affirming the reputation of "Buon Ma Thuot - Destination of world coffee".

The festival also conveys the pride of the community of 49 ethnic groups living in the homeland of Dak Lak.
At the same time, spreading the joy of labor of thousands of farmers and coffee growers in the highlands; the enthusiasm of businesses that are contributing to the development of the Vietnamese and world coffee industry.
Some other special images in the festival:



