Real estate cash flow reaches satellite cities
According to data from the technology platform Batdongsan.com.vn, in the past 2 years, the level of interest in real estate in satellite provinces such as Bac Ninh, Hung Yen, Vinh Phuc, Ha Nam, Hoa Binh... has increased higher than Hanoi. As of the fourth quarter of 2024, the number of searches for Vinh Phuc real estate increased by 42% compared to the first quarter of 2023, or Hung Yen increased by 111%. Meanwhile, this index of Hanoi decreased slightly by 7%.
From 2008 to present in Hanoi, many large investors have developed key projects, supplementing real estate supply in satellite cities with the emergence of a series of urban areas such as Ecopark, Vinhomes Riverside, Vinhomes Ocean Park, Gamuda Gardens... Most of these projects attract a large number of residents to live. Selling prices have also increased by 2 - 4 times in the past 8 years.
Mr. Bach Duong - General Director of Batdongsan.com.vn - commented that the trend of shifting to satellite cities is led by the planning of the capital focusing on developing regional linkages with neighboring provinces. Synchronous infrastructure such as Ring Roads 2, 3, expressways and metro helps connect conveniently. Hanoi real estate prices have increased sharply due to scarcity of land funds. In addition, the high population density and serious air pollution in the inner city have made many people pay more attention to satellite cities.
In the period of 2025 - 2026, the Hanoi satellite real estate market is expected to welcome many new urban area projects. Vinh Phuc, Hung Yen, Ha Nam provinces... are becoming attractive destinations thanks to their large land fund, increasingly complete transport infrastructure and sustainable urban development policies. Without soaring, real estate prices in some of these provinces have grown steadily, showing long-term potential. For example, Vinh Phuc real estate prices have increased by 33%, Bac Ninh increased by 45% in the period from the beginning of 2022 to the end of 2024.
94% of customers are willing to pay more for green real estate
The Consumer Psychology Report for the fourth quarter of 2024 from Batdongsan.com.vn shows that 86% of Vietnamese survey participants confirmed that they are interested in green real estate. Even 94% are willing to pay 5 - 10% more for projects with clean living space and sustainable planning.
The great interest in green, sustainable real estate has prompted developers to pay more attention and invest more in this factor. In particular, some projects are developed using green finance sources, green projects according to international green standards, such as the Thanh Xuan Valley project, developed with capital from the first sustainable bond package in the Vietnamese market from the International Finance Corporation (IFC), with green projects achieving EDGE certification.
To meet customer tastes, most new satellite projects focus resources on developing green landscapes and dividing them into two main trends: artificial green landscapes designed and created by humans and pristine green landscapes, developed based on existing natural factors, and enriched over time.
Among the satellite urban areas in formation, many projects are invested in artificial green areas such as Sun Urban Ha Nam urban area with 5 large parks, green density of 47% or Vinhomes Global Gate with fairyland park, green density of 10%.
In addition to the basic utility system that is fully guaranteed compared to projects in Hanoi, new projects in the satellite city focus more on entertainment and health care facilities, following the trend of "living as a resort".
Experts assess that in the future, real estate in the satellite city, especially projects focusing on green and sustainable development, will continue to have 3 advantages: large land fund; complete utilities, infrastructure and clean space, living like a resort.
