According to Lao Dong reporters, recently, many hotel apartment projects have been making landfall on the coastal road of Da Nang. Notably, these projects are all in the luxury and high-end segment with a prime view of the coast, attracting investors.
A typical example is the project of The Solei Danang business-class hotel apartment complex. According to the introduction, the project has a total area of over 21,000m2, with a scale of 4 high-rise buildings and 2 basements located on the My Khe coast, at the intersection of Pham Van Dong, Vo Nguyen Giap and the Hoang Sa - Truong Sa coastal road.
Also located on the coastal route, the Nobu Residences Da Nang Commercial, Hotel and Tourism Apartment Complex Project is developed by a joint venture of Ban Viet Real Estate Joint Stock Company (VCRE), Phoenix Holdings Company Limited and the high-end hotel brand Nobu Hospitality, with a total investment of about VND 3,687 billion.

According to the Vietnam Association of Realtors (VARS), in recent times, the Da Nang market has recorded a simultaneous increase in real estate prices on key routes.
Notably, Vo Nguyen Giap route, where coastal resort projects are concentrated, has reached 187 million VND/m2, while Bach Dang road, the central axis along the Han River, recorded 148-286.5 million VND/m2.
In particular, hotel and tourism apartments are still the main segment, contributing 73% of transactions with prices ranging from 65-154 million VND/m2.
According to statistics in the first 9 months of 2025, accommodation facilities in Da Nang have served 14.4 million visitors, (an increase of 22.3% over the same period).
Revenue from travel activities and tourism support services is estimated at VND 3,679 billion (up 22.1% over the same period). Meanwhile, revenue from the accommodation sector is estimated at VND15,072 billion (up 33.2% over the same period).
At the 2025 Da Nang real estate market overview report, Savills Vietnam Real Estate Services Company also stated that after merging with Quang Nam province, Da Nang city owns more than 215 km of coastline, the longest in Vietnam.
The continuous formation of the coastal tourism corridor from Son Tra to Chu Lai is creating a new growth pole, contributing to increasing the attraction of the new Da Nang City to domestic and foreign investors.
Not only the vibrant hotel segment, it is forecasted that from the second half of 2025 to 2026, the Da Nang market will welcome 372 more villas from 3 major projects including fantaseas Villa ( BRG), Nam O Resort (Trung Thuy) and Mandarin Oriental Da Nang (Nam Khang).
This is an important step in restructuring supply, while shaping the Central region's high-end resort segment.