Transactions increase, apartments account for more than 70% of the market
According to the Hanoi Apartment Market Overview Report for the third quarter of 2025 published by the One Mount Group Center for Market Research & Customer Insight, the total amount of real estate transactions in Hanoi reached about 29,100 transactions, an increase of 1% compared to the previous quarter. Apartments continue to be the main segment with 20,800 transactions, accounting for 50% of the entire market.
Newly opened supply remained high at about 8,100 units, exceeding the average of the previous quarters. Notably, the luxury segment accounts for 53% of total supply, mostly from projects in the West and East of Hanoi.
The primary price level continued to increase to 85.6 million VND/m2, up 23% over the same period and 7% quarter-on-quarter. Prices are strongly differentiated between the regions: the North, West and the center are anchored at 114-125 million VND/m2; while the South and East are still playing the role of "soft price zone" with about 70-73 million VND/m2.
High absorption rate in the high-end and luxury segments
In the quarter, the market recorded about 10,100 primary apartments consumed, nearly equivalent to the peak of the fourth quarter of 2024. Both high-end and luxury segments have an absorption rate of over 80% ( 84% and 87% respectively), showing strong demand for high-quality housing.
The East of Hanoi and Van Giang (Hung Yen) led liquidity with 8,200 apartments thanks to increased competitive prices and connecting infrastructure; the West ranked second with about 7,500 apartments. Meanwhile, Masterise Homes continues to lead the market with 49% of total sales, followed by TSQ Vietnam (11%) and Sun Group (8%).
In the third quarter of 2025, Hanoi simultaneously started many key traffic projects such as Tran Hung Dao Bridge, Thuong Cat Bridge, metro line 2, metro line 5 and underpass projects, belt lines... to significantly increase the connectivity between the center and satellite cities.
Infrastructure drivers are expected to continue to promote the trend of residence relocation to the Ring Road 3.5 - Ring Road 4, especially the group of young customers who rarely have a strong demand for living in the central area.
Pressure to own a house increases
The report said that a large-scale household in Hanoi will have to spend more than 36 years of working to own a standard 70m2 apartment. Hanoi and Ho Chi Minh City are among the urban areas with the highest housing/income prices in the region, causing great challenges for real home buyers.
The supply of apartments is forecast to remain about 31,000 units/year in 2025-2026, mainly in the high-end and luxury segments. Van Giang (Hung Yen) is expected to surpass the East of Hanoi to become a new "supply center" for the Eastern market.
Selling prices are expected to continue to increase but at a more stable level, due to future supply concentrated in the suburban area.
