After replacing Google Assistant on Android phones and integrating it into products such as Google Search, Gmail or Google Docs, Gemini has recently been officially added to Reddit - one of the largest and most famous forums on the internet.
Google Cloud and Reddit have just announced the integration of Gemini AI into the Reddit Answers tool - the AI-powered search feature on Reddit. This tool uses Google's AI platform (Vertex AI) to summarize and answer questions based on content from articles and comments available on Reddit, and attach links to the original article.
Reddit Answers has been on trial since the end of 2024, now available on the web and iOS in the US. With the power of Gemini, Reddit expects search results to be more accurate and natural, thanks to the ability to process huge data from more than 100,000 communities and millions of articles per week.
According to Google, the integration of Gemini makes search results on Reddit Answers more accurate, realistic and easy to understand, as AI will rely on real-life discussions of Reddit users to synthesize information.
Observers say that adding AI to Reddit may make the platform more accessible to beginners, but it makes the long-standing community feel unfamiliar with traditional use. This will be a big challenge for Reddit to balance in the coming time.
