Accordingly, free users can now choose to listen to any song they want.
Previously, this feature was only for Premium subscribers. Users of free packages are forced to listen randomly to an album or playlist, and with the limited number of missed times, they often have to wait a long time to get the desired song.
Now, just search, select in the album/playlist or click on the share link, you can immediately listen to your favorite song. The feature began rolling out globally today. However, other limitations of the free package remain the same, which are listening with ads and the number of times the limit is missed.
In addition, Spotify's free package still offers utilities such as personalized suggestions, AI playlist covers. For those who do not need hi-fi sound, online listening or ad-free experiences, free packages have become more attractive.
This change shows that Spotify is looking to retain and expand its free user base, while creating more competitive appeal with Apple Music, YouTube Music and competing services.
In the context of an increasingly fierce digital music market, extending privileges to non-paying listeners could be a strategic step to attract new users, before convincing them to upgrade to the Premium package.
