A startup in the US has just introduced Poke, a virtual assistant that can operate directly on messaging platforms such as iMessage, SMS and Telegram, helping users automate many daily tasks.
Unlike chatbots like ChatGPT or Claude which focus on answering questions, Poke is designed to perform specific actions, from reminders, health monitoring to schedule management, all through the familiar messaging interface.
Users can ask Poke to send important email notifications, remind them to carry umbrellas when it rains, update sports results or automate repetitive tasks. Notably, the system allows users to create simple automation "formulas" in writing and share them with others.
Poke was developed by the startup The Interaction Company based in California, with the backing of investment funds such as Spark Capital and General Catalyst. The company has raised a total of 25 million USD and is currently valued at about 300 million USD.
The appearance of Poke takes place in the context of rapidly developing automated AI systems, typically OpenClaw. However, these platforms often require complex installations and technical knowledge, making it difficult for ordinary users to access.
Poke aims to simplify the experience when you don't need to install the application, just register with a phone number to use it. Technically, the system can flexibly use many different AI models depending on each task.
The platform also integrates with many popular services such as Gmail, Google Calendar, Notion, GitHub or smart home devices, allowing automation of daily work and life routines.
To expand the ecosystem, Poke provides many automation formulas in fields such as health, finance, work and study. Users can install them with just one click and customize them according to their needs.
In addition, the company also encourages users to create new recipes by paying when someone else uses them. The reward ranges from 0.1 to 1 USD per registration through that recipe.
Poke currently offers a free version for basic tasks, while features requiring real-time processing will be charged according to usage level. During the testing phase, the cost ranges from $10 to $30 per month.
The startup said that the immediate goal is not profit but to expand users, aiming to make AI assistants a part of daily life.
