Jang Won Young surpasses Jennie, Rose (Blackpink) for 3 consecutive months

The Korean Business Research Institute has just announced the November brand reputation rankings of Kpop girl group members.

The rankings were determined through an analysis of indicators of consumer participation, media coverage, coverage, and community awareness of 730 girl group members, based on data collected from October 16 to November 16.

IVE idol Jang Won Young maintained her top spot on the chart for the third consecutive month, achieving a brand reputation index of 7,306,431.

Her top-ranking phrases in the keyword analysis included XOXZ, I love you, I love you, sleep well and Lucky Vicky. The most prominent related terms include incentive, exciting and advertising.

Jang Won Young's positivity-negativity analysis shows a positivity response rate of 93.56%.

3 Blackpink members have swept the next positions on the list. Jennie rose 1 place, to 2nd place with a brand reputation index of 7,120, up 56.83% compared to October.

Rose dropped one place to 3rd, with a brand reputation index of 5,906,937 points. In recent months, Jang Won Young, Rose and Jennie have always competed for a ranking in the Top 3 hottest female Kpop idols.

Meanwhile, Lisa ranked 4th on the rankings this month, with a brand reputation index of 3,989,308 points, up slightly by 6.4% from last month.

Finally, IVE's An Yu Jin entered the Top 5 with a brand reputation index of 3,963,897 points, marking an 8.76% increase in her score since October.